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Brevo vs ConvertKit: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Brevo and ConvertKit side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Brevo leads on lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 6,699 user reviews compared Pricing checked Oct 31, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Brevo

All-in-one marketing platform for email, SMS, and customer engagement

Best for you if:

  • • You want very generous free tier (300 emails/day)

ConvertKit

Email marketing for creators: newsletters, landing pages, and monetization

Best for you if:

  • • You want built specifically for creators
At a glance: Brevo vs ConvertKit
At a Glance
Brevo Brevo
ConvertKit ConvertKit
Starts at
Free plan, paid from $9/mo, billed monthly Starter plan
Free plan, paid from $33/mo, billed monthly Creator plan
Category
Marketing Automation Email Marketing
Marketing Automation Email Marketing
Rating
4.6/5 Capterra 4.6 · G2 4.5 6,219 reviews 4.5/5 Capterra 4.6 · G2 4.4 480 reviews
Free plan
Yes Yes
Watch out for
Removing branding is an add-on n/a

Choose Brevo or ConvertKit?

Brevo

Choose Brevo if

  • You want very generous free tier (300 emails/day)
  • You want affordable paid plans
  • Budget matters ($9/mo, billed monthly vs $33/mo, billed monthly)
ConvertKit

Choose ConvertKit if

  • You want built specifically for creators
  • You want simple automation builder

In-Depth Analysis

Brevo Brevo

All-in-one marketing platform for email, SMS, and customer engagement

Good value

Brevo's pricing is quite competitive, especially at the entry level.

Watch out

Removing branding is an add-on

Strengths

  • Pro: Very generous free tier (300 emails/day)
  • Pro: Affordable paid plans
  • Pro: All-in-one platform
  • Pro: Good deliverability
  • Pro: GDPR compliant (EU-based)

Weaknesses

  • Con: Interface can be clunky
  • Con: Limited templates
  • Con: Brevo branding on free tier
  • Con: Learning curve for automation

Key features

Email marketing campaigns SMS marketing Marketing automation Transactional emails CRM included Landing pages

ConvertKit ConvertKit

Email marketing for creators: newsletters, landing pages, and monetization

Good value

ConvertKit's pricing is fair for creators, with a generous free tier up to 10,000 subscribers.

Strengths

  • Pro: Built specifically for creators
  • Pro: Simple automation builder
  • Pro: Good free tier
  • Pro: Paid newsletter support

Weaknesses

  • Con: Limited design customization
  • Con: Basic analytics
  • Con: More expensive than competitors at scale

Key features

Email marketing Visual automation Landing pages Opt-in forms Audience tagging Segmentation

Plans and prices: Brevo vs ConvertKit

Plans and prices of Brevo and ConvertKit, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Brevo
  • Free: Free
  • Starter: $9/mo, billed monthly
  • Business: $18/mo, billed monthly
  • Enterprise: Custom pricing
brevo.com/pricing read Oct 5, 2026
ConvertKit
  • Newsletter: Free
  • Creator: $33/mo, billed monthly
  • Pro: $66/mo, billed monthly
convertkit.com/pricing read Oct 31, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Brevo pricing and ConvertKit pricing.

Key Takeaways

Brevo

  • Lower entry price: $9/mo, billed monthly vs $33/mo, billed monthly

ConvertKit

  • Choose if you want email marketing for creators: newsletters, landing pages, and monetization

What the data shows

On the data below, Brevo leads on lower entry price. We do not name an overall winner for this pair.

  • User ratings are within 0.2 points (4.6/5 from 6,219 reviews for Brevo, 4.5/5 from 480 reviews for ConvertKit).
  • Brevo has the lower entry price: $9/mo, billed monthly (Starter) against $33/mo, billed monthly (Creator) for ConvertKit.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Brevo and ConvertKit compare in 2026?

On the data below, Brevo leads on lower entry price. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.6/5 from 6,219 reviews for Brevo, 4.5/5 from 480 reviews for ConvertKit). Brevo has the lower entry price: $9/mo, billed monthly (Starter) against $33/mo, billed monthly (Creator) for ConvertKit. Both have a free plan.

What are Brevo and ConvertKit used for?

Brevo: All-in-one marketing platform for email, SMS, and customer engagement. ConvertKit: Email marketing for creators: newsletters, landing pages, and monetization.

What does Brevo cost vs ConvertKit?

Brevo's cheapest paid plan is Starter at $9/mo, billed monthly; it also has a free plan. ConvertKit's cheapest paid plan is Creator at $33/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 31, 2026.

What's the main difference between Brevo and ConvertKit?

Brevo's main strength: very generous free tier (300 emails/day). ConvertKit's main strength: built specifically for creators.

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