Is Brevo worth the price?
Brevo's pricing is quite competitive, especially at the entry level.
The Starter tier at $9/month for 5,000 emails is very generous compared to many competitors. The Business tier at $18/month offers significant value with advanced features.
This pricing structure is best for small to medium businesses looking for an affordable, all-in-one marketing solution.
Pricing Plans
Free
$0
- 300 emails/day
- Customizable email templates
- Drag & drop editor
- Transactional API/SMTP/Webhooks
- SMS & WhatsApp campaigns
Starter
$9
- From 5,000 emails per month
- No daily sending limit
- Basic reporting & analytics
- 24/7 email support
- Remove Brevo branding add-on
Business
$18
- Marketing automation
- A/B testing
- Advanced reporting with heatmaps
- Predictive sending
- Landing pages
- Multi-user access
- Phone support
Enterprise
Custom
- Unlimited contacts
- Sub-account management
- Advanced integrations
- Tailored onboarding
- Dedicated Customer Success Manager
- Enterprise-grade security
Hidden Costs & Gotchas
Email volume increases cost significantly
Removing branding is an add-on
SMS/WhatsApp likely usage-based fees
Advanced features locked in Business tier
Which Plan Do You Need?
Startups on a budget
SMBs needing email/SMS
Marketers seeking automation
How Brevo Compares to Competitors
Compared to Mailchimp, Brevo's Starter plan at $9 for 5,000 emails is more affordable than Mailchimp's Essentials plan which starts higher for fewer contacts. ActiveCampaign's Lite plan, while feature-rich, also typically starts at a higher price point than Brevo's Business tier for comparable email volumes, making Brevo a strong budget-friendly alternative.
Brevo Pricing FAQ
How much does Brevo cost?
Brevo starts at $9/month on the Starter plan. It offers 2 paid tiers ranging from $9/month up to $18/month. A free plan is also available with limited features.
Does Brevo have a free plan?
Yes. Brevo offers a free plan called "Free". It includes: 300 emails/day, Customizable email templates, Drag & drop editor.
What is the cheapest Brevo paid plan?
The cheapest paid plan for Brevo is "Starter" at $9/month. Key features include: From 5,000 emails per month, No daily sending limit, Basic reporting & analytics.
Cheaper alternatives to Brevo
Direct competitors with similar features. Many offer free tiers or lower per-seat pricing.
