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Cincom CPQ vs Scratchpad: Which is Better in 2026?

Choosing between Cincom CPQ and Scratchpad comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Scratchpad wins this matchup. Our overall Sales pick is HubSpot. Our free Sales pick is Apollo. Pick Cincom CPQ if you need its specific feature set.

··Methodology
Editor reviewed1 verified reviews comparedPricing checked Sep 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Cincom CPQ

Effortlessly configure, price, and quote complex products to accelerate sales cycles.

Best for you if:

  • You want significantly reduces quote times and improves accuracy for complex products
  • You want empowers sales teams with guided selling and automated processes

Scratchpad

The AI workspace for sales that removes admin work and boosts productivity.

Best for you if:

  • You want a free tier before you commit
  • You want significantly reduces sales admin time (e.g., 455 hours/month saved for one team)
  • You want improves CRM data accuracy and completeness, leading to better forecasting
At a Glance
Cincom CPQCincom CPQ
ScratchpadScratchpad
Starts at
Custom
FreeFree tier available
Best For
SalesSales
Rating
4.1/54.6/5
Free plan
No Yes

Choose Cincom CPQ or Scratchpad?

Cincom CPQ

Choose Cincom CPQ if

Effortlessly configure, price, and quote complex products to accelerate sales cycles.

  • You want significantly reduces quote times and improves accuracy for complex products
  • You want empowers sales teams with guided selling and automated processes
Scratchpad

Choose Scratchpad if

The AI workspace for sales that removes admin work and boosts productivity.

  • You want a free tier before you commit
  • You want significantly reduces sales admin time (e.g., 455 hours/month saved for one team)
  • You want improves CRM data accuracy and completeness, leading to better forecasting
FeatureCincom CPQScratchpad
Pricing ModelPaidFreemium
User Rating
4.1/5
27 reviews
4.6/5
1,560 reviews
Categories
SalesWorkflow Automation
SalesProductivity

In-Depth Analysis

Cincom CPQCincom CPQ

Effortlessly configure, price, and quote complex products to accelerate sales cycles.

Starts at Custom
Fair value

Cincom CPQ's 'Contact us' pricing model suggests a high-end, enterprise-focused solution, likely making it expensive compared to many off-the-shelf CPQ tools.

Strengths

  • +Significantly reduces quote times and improves accuracy for complex products.
  • +Empowers sales teams with guided selling and automated processes.
  • +Ensures pricing consistency and compliance across various channels and regions.
  • +Offers high flexibility and scalability to meet evolving business demands.
  • +Supports diverse industries with specialized configuration needs.

Weaknesses

  • -Specific pricing details are not publicly available, requiring direct consultation.
  • -Requires integration with existing systems, which may involve implementation effort.

Key features

Tailorable, rules-driven configurator user interfaceDynamic pricing based on feature selection and market changesAutomated discount and approval workflowsCustomer and channel-specific pricing strategiesProduct bundling and value-based pricingGlobal and multi-currency CPQ pricing tool

ScratchpadScratchpad

The AI workspace for sales that removes admin work and boosts productivity.

Starts at Free · 5.0/5 from 1 reviews
Good value

Scratchpad's pricing is fair, offering a generous Free tier with 10 hours of call recording and 100 AI credits.

Strengths

  • +Significantly reduces sales admin time (e.g., 455 hours/month saved for one team).
  • +Improves CRM data accuracy and completeness, leading to better forecasting.
  • +Increases seller adoption of Salesforce due to a more user-friendly interface.
  • +Provides real-time connection to Salesforce, ensuring data is always up-to-date.
  • +Offers AI agents that listen to calls and map updates directly to Salesforce fields.

Weaknesses

  • -Specific credit usage for AI features might require monitoring for higher usage teams.
  • -Enterprise features like unlimited AI credits and white-glove services are only available on custom plans.

Key features

Modern Salesforce UI with sheets and notesAI-Powered Call Recorder & Notetaker with transcriptionAI Field Updates for automatic CRM record populationDeal & Account Agent for contextual deal managementCustom Prompts for tailored AI interactionsHygiene Monitor for daily CRM data quality tracking

Pricing: Cincom CPQ vs Scratchpad

PlanCincom CPQScratchpad
Tier 1
Contact us
Custom
Free
Free
Tier 2N/A
$19 user / mo. (billed yearly)
Solo
Tier 3N/A
$49 user / mo. (billed yearly)
Team
Tier 4N/A
Custom
Enterprise

Pricing verified from each vendor's public pricing page. Compare in detail on Cincom CPQ pricing and Scratchpad pricing.

Who Should Use What?

On a budget?

Scratchpad has a free tier. Cincom CPQ is paid only.

Go with: Scratchpad

Want the highest-rated option?

Cincom CPQ: 4.1/5 (27 reviews). Scratchpad: 4.6/5 (1,560 reviews).

Go with: Scratchpad

Value user reviews?

Cincom CPQ: 27 reviews (4.1/5). Scratchpad: 1,560 reviews (4.6/5).

Go with: Scratchpad

3 Questions to Help You Decide

1

What's your budget?

Cincom CPQ is paid. Scratchpad is freemium. Scratchpad lets you start free.

2

What's your use case?

Both are sales tools. Compare their specific features to decide.

3

How important are ratings?

Scratchpad is rated higher: 4.6/5 vs 4.1/5.

Key Takeaways

Scratchpad

  • Higher user rating: 4.6/5 vs 4.1/5
  • Larger review base (1,560 reviews)
  • Free tier available
  • Our pick for this comparison

Cincom CPQ

  • Choose if you want effortlessly configure, price, and quote complex products to accelerate sales cycles

The Bottom Line

Scratchpad wins this matchup. Our overall Sales pick is HubSpot. Our free Sales pick is Apollo.

What Users Say

Cincom CPQ Reviews

No reviews yet

View all reviews →

Scratchpad Reviews

★★★★★

Scratchpad review

Helps capture and organize notes. It also does accurate summaries that are handy while on the go.

View all reviews →

Frequently Asked Questions

Is Cincom CPQ or Scratchpad better?

Scratchpad is rated 5.0/5 in our evaluation. Cincom CPQ is paid and Scratchpad is freemium.

What are Cincom CPQ and Scratchpad used for?

Cincom CPQ: Effortlessly configure, price, and quote complex products to accelerate sales cycles.. Scratchpad: The AI workspace for sales that removes admin work and boosts productivity..

What does Cincom CPQ cost vs Scratchpad?

Cincom CPQ is a paid tool. Scratchpad is freemium (free tier + paid plans). Visit their websites for detailed pricing.

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