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CleverTap vs MoEngage: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for CleverTap and MoEngage side by side. This page compares data; it is not a hands-on review.

On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 1,263 user reviews compared Pricing checked Nov 7, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

CleverTap

All-in-one customer engagement platform

MoEngage

Insights-led customer engagement platform

At a glance: CleverTap vs MoEngage
At a Glance
CleverTap CleverTap
MoEngage MoEngage
Starts at
Not published
Not published
Category
Marketing Automation Analytics
Marketing Automation Email
Rating
4.5/5 G2 4.6 · Capterra 4.4 740 reviews 4.5/5 G2 4.5 523 reviews
Free plan
No No
Watch out for
n/a Overage fees for exceeding MAU limits

Choose CleverTap or MoEngage?

CleverTap

Choose CleverTap if

  • You need marketing automation features specifically.
MoEngage

Choose MoEngage if

  • You need marketing automation features specifically.

In-Depth Analysis

CleverTap CleverTap

All-in-one customer engagement platform

Good value

CleverTap's pricing, based on custom quotes tied to MAUs, is typical for enterprise-grade customer engagement platforms.

Strengths

  • Pro: All-in-one platform
  • Pro: Strong mobile focus
  • Pro: Good analytics
  • Pro: Competitive pricing
  • Pro: AI features included

Weaknesses

  • Con: Complex interface
  • Con: Learning curve
  • Con: Support can be slow
  • Con: Less known in US/EU

Key features

Multi-channel messaging Behavior analytics User segmentation Push notifications In-app messaging Email campaigns

MoEngage MoEngage

Insights-led customer engagement platform

Good value

However, the feature differentiation across Grow, Scale, and Enterprise tiers suggests a value-based approach.

Watch out

Overage fees for exceeding MAU limits

Strengths

  • Pro: Strong AI features
  • Pro: Good value for money
  • Pro: Comprehensive platform
  • Pro: Strong in APAC
  • Pro: Predictive capabilities

Weaknesses

  • Con: Less known in US/EU
  • Con: Interface can be complex
  • Con: Support varies by region
  • Con: Reporting could be better

Key features

AI-powered insights Multi-channel messaging Push notifications Customer journey builder Predictive segmentation In-app messaging

Plans and prices: CleverTap vs MoEngage

Plans and prices of CleverTap and MoEngage, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
CleverTap
  • Essentials: Custom pricing
  • Advanced: Custom pricing
  • Enterprise: Custom pricing
clevertap.com/pricing read Nov 7, 2026
MoEngage
  • Grow: Custom pricing
  • Scale: Custom pricing
  • Enterprise: Custom pricing
moengage.com read Oct 4, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on CleverTap pricing and MoEngage pricing.

Key Takeaways

CleverTap

  • Worth considering for marketing automation

MoEngage

  • Worth considering for marketing automation

What the data shows

On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

  • User ratings are within 0.2 points (4.5/5 from 740 reviews for CleverTap, 4.5/5 from 523 reviews for MoEngage).

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do CleverTap and MoEngage compare in 2026?

On the data below the two are close or not directly comparable, so we do not name a winner for this pair. User ratings are within 0.2 points (4.5/5 from 740 reviews for CleverTap, 4.5/5 from 523 reviews for MoEngage).

What are CleverTap and MoEngage used for?

CleverTap: All-in-one customer engagement platform. MoEngage: Insights-led customer engagement platform.

What does CleverTap cost vs MoEngage?

CleverTap has no public paid-plan price on file. MoEngage has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Nov 7, 2026.

What's the main difference between CleverTap and MoEngage?

CleverTap's main strength: all-in-one platform. MoEngage's main strength: strong AI features.

Spotted an outdated price or a wrong fact? Suggest a correction: we check it against the vendor's own page. Work for one of these vendors? Claim your listing to update it yourself.

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