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Crazy Egg vs FullStory: Which is Better in 2026?

Choosing between Crazy Egg and FullStory comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: FullStory is our overall pick for web analytics workflows. Pick Crazy Egg if you need marketing.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Jun 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Crazy Egg

Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.

Best for you if:

  • • You want to try before committing
  • • You need marketing features specifically
  • Heatmap and user behavior analytics
  • See where users click and scroll

FullStory

Digital experience intelligence

Best for you if:

  • • You need web analytics features specifically
  • FullStory is a digital experience platform that records and analyzes user sessions
  • It captures every click and scroll to help teams understand and improve UX
At a Glance
Crazy EggCrazy Egg
FullStoryFullStory
Starts at
FreeFree tier available
Custom
Best For
MarketingWeb Analytics
Rating
4.3/54.5/5

Choose Crazy Egg or FullStory?

Crazy Egg

Choose Crazy Egg if

Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.

  • Easy to set up
  • Visual insights
  • Good A/B testing
  • You want a free tier before you commit
  • Your work is marketing-shaped, not web analytics-shaped
FullStory

Choose FullStory if

Digital experience intelligence

  • Great session replay
  • Frustration signals
  • Rich analytics
  • Your work is web analytics-shaped, not marketing-shaped
FeatureCrazy EggFullStory
Pricing ModelFreemiumPaid
User Rating
4.3/5
213 reviews
4.5/5
936 reviews
Categories
MarketingWeb Analytics
Web AnalyticsProduct Analytics

In-Depth Analysis

Crazy EggCrazy Egg

Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.

Strengths

  • +Easy to set up
  • +Visual insights
  • +Good A/B testing
  • +Affordable

Weaknesses

  • -Limited free tier
  • -Basic compared to Hotjar
  • -Pageview limits

Key features

HeatmapsSession recordingsA/B testingSurveysConfettiOverlay
Starts at Free

FullStoryFullStory

Digital experience intelligence

Strengths

  • +Great session replay
  • +Frustration signals
  • +Rich analytics

Weaknesses

  • -Expensive
  • -Privacy concerns

Key features

Session replayHeatmapsFrustration signalsConversion funnelsError trackingProduct analytics
Starts at Custom

Pricing: Crazy Egg vs FullStory

PlanCrazy EggFullStory
Tier 1
$29
Starter
Free
Free
Tier 2
$99
Plus
Contact Sales
Business
Tier 3
$249
Pro
Contact Sales
Enterprise
Tier 4
$599
Enterprise
N/A

Pricing verified from each vendor's public pricing page. Compare in detail on Crazy Egg pricing and FullStory pricing.

Who Should Use What?

On a budget?

Crazy Egg has a free tier. FullStory is paid only.

Go with: Crazy Egg

Want the highest-rated option?

Crazy Egg: 4.3/5 (213 reviews). FullStory: 4.5/5 (936 reviews).

Go with: FullStory

Value user reviews?

Crazy Egg: 213 reviews (4.3/5). FullStory: 936 reviews (4.5/5).

Go with: FullStory

3 Questions to Help You Decide

1

What's your budget?

Crazy Egg is freemium. FullStory is paid. Crazy Egg lets you start free.

2

What's your use case?

Crazy Egg is a marketing tool. FullStory is in web analytics. Pick the category that matches your needs.

3

How important are ratings?

FullStory is rated higher: 4.5/5 vs 4.3/5.

Key Takeaways

FullStory

  • Higher user rating: 4.5/5 vs 4.3/5
  • Larger review base (936 reviews)
  • Our pick for this comparison

Crazy Egg

  • Has a free tier
  • Better fit for marketing

The Bottom Line

FullStory is our pick. Crazy Egg has a free tier if you want to test without paying.

Frequently Asked Questions

Is Crazy Egg or FullStory better?

FullStory is rated in our evaluation. Crazy Egg is freemium and FullStory is paid.

What are Crazy Egg and FullStory used for?

Crazy Egg: Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.. FullStory: Digital experience intelligence.

What does Crazy Egg cost vs FullStory?

Crazy Egg is freemium (free tier + paid plans). FullStory is a paid tool. Visit their websites for detailed pricing.

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