Crazy Egg vs Microsoft Clarity: Which is Better in 2026?
Choosing between Crazy Egg and Microsoft Clarity comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Crazy Egg is our overall pick for marketing workflows. Pick Microsoft Clarity if you need web analytics.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Crazy Egg
Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.
Best for you if:
- • You need marketing features specifically
- • Heatmap and user behavior analytics
- • See where users click and scroll
Microsoft Clarity
Free heatmaps and session recordings
Best for you if:
- • You need something completely free
- • You need web analytics features specifically
- • Microsoft Clarity is a free behavior analytics tool with session recordings
- • It provides heatmaps, recordings, and insights without sampling limits
| At a Glance |  Crazy Egg |  Microsoft Clarity |
|---|---|---|
Starts at | $29/moStarter | Free |
Best For | Marketing | Web Analytics |
Rating | - | - |
Choose Crazy Egg or Microsoft Clarity?
Choose Crazy Egg if
Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.
- Easy to set up
- Visual insights
- Good A/B testing
- Your work is marketing-shaped, not web analytics-shaped
Choose Microsoft Clarity if
Free heatmaps and session recordings
- Free heatmaps and recordings
- Easy setup
- Good insights
- You want a fully free tool (Crazy Egg requires payment)
- Your work is web analytics-shaped, not marketing-shaped
| Feature | Crazy Egg | Microsoft Clarity |
|---|---|---|
| Pricing Model | Freemium | Free |
| User Rating | ★4.3/5 213 reviews | ★4.6/5 88 reviews |
| Categories | MarketingWeb Analytics | Web AnalyticsHeatmaps |
In-Depth Analysis
Crazy Egg
Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.
Strengths
- +Easy to set up
- +Visual insights
- +Good A/B testing
- +Affordable
Weaknesses
- -Limited free tier
- -Basic compared to Hotjar
- -Pageview limits
Key features
Microsoft Clarity
Free heatmaps and session recordings
Strengths
- +Free heatmaps and recordings
- +Easy setup
- +Good insights
- +GDPR compliant option
- +Unlimited traffic
Weaknesses
- -Less features than paid tools
- -Microsoft ecosystem
- -Privacy concerns
- -Basic analytics
- -Limited filtering
Key features
Pricing: Crazy Egg vs Microsoft Clarity
| Plan | Crazy Egg | Microsoft Clarity |
|---|---|---|
| Tier 1 | $29 Starter | Free Free |
| Tier 2 | $99 Plus | N/A |
| Tier 3 | $249 Pro | N/A |
| Tier 4 | $599 Enterprise | N/A |
Pricing verified from each vendor's public pricing page. Compare in detail on Crazy Egg pricing and Microsoft Clarity pricing.
Who Should Use What?
On a budget?
Microsoft Clarity is free. Crazy Egg is freemium.
Go with: Microsoft Clarity
Want the highest-rated option?
Neither has user reviews yet.
Go with: Crazy Egg
Value user reviews?
Neither has user reviews yet.
Go with: Crazy Egg
3 Questions to Help You Decide
What's your budget?
Crazy Egg is freemium. Microsoft Clarity is free. Go with Microsoft Clarity if free matters most.
What's your use case?
Crazy Egg is a marketing tool. Microsoft Clarity is in web analytics. Pick the category that matches your needs.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
Crazy Egg
- Larger review base (213 reviews)
- Free tier available
- Our pick for this comparison
Microsoft Clarity
- Completely free
- Higher user rating: 4.6/5 vs 4.3/5
- Better fit for web analytics
The Bottom Line
Crazy Egg is our pick. That said, Microsoft Clarity is free, hard to beat on price.
Frequently Asked Questions
Is Crazy Egg or Microsoft Clarity better?
Crazy Egg is rated in our evaluation. Crazy Egg is freemium and Microsoft Clarity is free.
What are Crazy Egg and Microsoft Clarity used for?
Crazy Egg: Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.. Microsoft Clarity: Free heatmaps and session recordings.
What does Crazy Egg cost vs Microsoft Clarity?
Crazy Egg is freemium (free tier + paid plans). Microsoft Clarity is completely free. Visit their websites for detailed pricing.