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Gumlet vs Wistia: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Gumlet and Wistia side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Gumlet leads on higher user rating. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 1,871 user reviews compared Pricing checked Oct 31, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Gumlet

Smarter hosting and optimization for all your videos and images.

Best for you if:

  • • You want combines video hosting and image optimization in one platform

Wistia

Video hosting and analytics to drive business results

Best for you if:

  • • You want marketing focused
At a glance: Gumlet vs Wistia
At a Glance
Gumlet Gumlet
Wistia Wistia
Starts at
Free plan, paid from $6/mo, billed monthly Creator plan
Free plan, paid from $79/mo flat, billed monthly Business plan
Category
Video Hosting Cloud & Infrastructure
Video Hosting Video & Media
Rating
4.8/5 G2 4.7 · Capterra 4.9 559 reviews 4.6/5 G2 4.6 · Capterra 4.7 1,312 reviews
Free plan
Yes Yes

Choose Gumlet or Wistia?

Gumlet

Choose Gumlet if

  • You want combines video hosting and image optimization in one platform
  • You want offers robust security features for video content, including DRM
Wistia

Choose Wistia if

  • You want marketing focused
  • You want great analytics

In-Depth Analysis

Gumlet Gumlet

Smarter hosting and optimization for all your videos and images.

Good value

Gumlet's pricing is fair and competitive, with a generous free tier and affordable paid plans starting at $6/month for Creator.

Strengths

  • Pro: Combines video hosting and image optimization in one platform.
  • Pro: Offers robust security features for video content, including DRM.
  • Pro: Utilizes AI for efficient video compression and marketing tools.
  • Pro: Provides APIs for custom development and integration.
  • Pro: Focuses on performance, scalability, and reducing carbon footprint.

Weaknesses

  • Con: Specific pricing details are not directly available on the main page, requiring a visit to a separate pricing page.
  • Con: The breadth of features might have a learning curve for new users.
  • Con: Detailed information on specific integrations with other platforms is not immediately apparent.

Key features

Video Hosting and Publishing Enterprise-grade Video Security (DRM, password locks, geo-blocks, watermarks) AI-powered Video Marketing Tools (subtitles, CTAs, forms, chapters) Automated Image Optimization and Delivery Video APIs for Developers AI-powered Video Compression and Transcoding

Wistia Wistia

Video hosting and analytics to drive business results

Good value

Wistia's pricing is fair for small to medium businesses, with a generous Free tier offering basic video marketing capabilities.

Strengths

  • Pro: Marketing focused
  • Pro: Great analytics
  • Pro: Lead capture

Weaknesses

  • Con: Expensive for video volume
  • Con: Limited free tier

Key features

Video hosting Customizable player Lead generation Analytics dashboard Channel pages Marketing integrations

Plans and prices: Gumlet vs Wistia

Plans and prices of Gumlet and Wistia, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Gumlet
  • Free: Free
  • Creator: $6/mo, billed monthly
  • Growth: $19/mo, billed monthly
  • Business: $99/mo, billed monthly
  • Enterprise: Custom pricing
gumlet.com/pricing read Oct 31, 2026
Wistia
  • Free: Free
  • Business: $79/mo flat, billed monthly
  • Business + Signals: $329/mo flat, billed monthly
  • Enterprise: Custom pricing
wistia.com/pricing read Oct 31, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Gumlet pricing and Wistia pricing.

Key Takeaways

Gumlet

  • Higher user rating: 4.8/5 vs 4.6/5

Wistia

  • Choose if you want video hosting and analytics to drive business results

What the data shows

On the data below, Gumlet leads on higher user rating. We do not name an overall winner for this pair.

  • Gumlet has the higher user rating (4.8/5 from 559 reviews for Gumlet, 4.6/5 from 1,312 reviews for Wistia).
  • Entry prices are not ranked, they are charged on different bases: Gumlet $6/mo, billed monthly; Wistia $79/mo flat, billed monthly.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Gumlet and Wistia compare in 2026?

On the data below, Gumlet leads on higher user rating. We do not name an overall winner for this pair. Gumlet has the higher user rating (4.8/5 from 559 reviews for Gumlet, 4.6/5 from 1,312 reviews for Wistia). Entry prices are not ranked, they are charged on different bases: Gumlet $6/mo, billed monthly; Wistia $79/mo flat, billed monthly. Both have a free plan.

What are Gumlet and Wistia used for?

Gumlet: Smarter hosting and optimization for all your videos and images. Wistia: Video hosting and analytics to drive business results.

What does Gumlet cost vs Wistia?

Gumlet's cheapest paid plan is Creator at $6/mo, billed monthly; it also has a free plan. Wistia's cheapest paid plan is Business at $79/mo flat, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 31, 2026.

What's the main difference between Gumlet and Wistia?

Gumlet's main strength: combines video hosting and image optimization in one platform. Wistia's main strength: marketing focused.

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