Integromat vs Zapier: Which is Better in 2026?
Choosing between Integromat and Zapier comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Zapier wins this matchup. HubSpot is our overall Workflow Automation pick. HubSpot is our free Workflow Automation pick. Pick Integromat if you need a free tier to start with.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Integromat
Visual automation platform (now Make)
Best for you if:
- • You want now Make.com
Zapier
Automate workflows across 8,000+ apps without code
Best for you if:
- • You want largest app ecosystem (8,000+ integrations)
| At a Glance | Integromat | Zapier |
|---|---|---|
Starts at | Free Free plan | Free Free plan |
Category | Workflow Automation No-Code | Workflow Automation No-Code |
Rating | 4.7/5 Capterra 4.8 · G2 4.6 760 reviews | 4.1/5 G2 4.0 · PeerSpot 4.2 2,146 reviews |
Free plan | Yes | Yes |
Watch out for | Overage fees for exceeding operation limits. | Every action step counts as a task -- a 5-step Zap uses 4 tasks per run (trigger is free but every action counts) |
Choose Integromat or Zapier?
Choose Integromat if
- You want now Make.com
- You want visual automation
Choose Zapier if
- You want largest app ecosystem (8,000+ integrations)
- You want genuinely easy for non-technical users
In-Depth Analysis
Integromat
Visual automation platform (now Make)
Integromat (now Make) offers a fair pricing structure, especially with its generous free tier and competitive Core plan at $9/month for 10,000 operations.
Watch out
Overage fees for exceeding operation limits.
Strengths
- Pro: Now Make.com
- Pro: Visual automation
- Pro: Good connectors
- Pro: Fair pricing
- Pro: Complex workflows
Weaknesses
- Con: Learning curve
- Con: Pricing based on usage
- Con: Can get expensive
- Con: Debugging harder
- Con: Performance varies
Key features
Zapier
Automate workflows across 8,000+ apps without code
Zapier is the most expensive workflow automation tool by a wide margin.
Watch out
Every action step counts as a task -- a 5-step Zap uses 4 tasks per run (trigger is free but every action counts)
Strengths
- Pro: Largest app ecosystem (8,000+ integrations)
- Pro: Genuinely easy for non-technical users
- Pro: Generous free tier (100 tasks/month)
- Pro: Reliable uptime and execution
- Pro: AI features included in all plans
Weaknesses
- Con: Task-based pricing gets expensive at scale
- Con: Free plan limited to single-step Zaps
- Con: Some triggers have 1-15 min polling delay
- Con: Complex logic requires higher-tier plans
- Con: No self-hosted option
Key features
Pricing: Integromat vs Zapier
| Plan | Integromat | Zapier |
|---|---|---|
| Tier 1 | Free Free | $0 Free |
| Tier 2 | $9 Core | $19.99 Professional |
| Tier 3 | $16 Pro | $69 Team |
| Tier 4 | $29 Teams | Custom Enterprise |
Pricing verified from each vendor's public pricing page. Compare in detail on Integromat pricing and Zapier pricing.
Key Takeaways
Zapier
- Larger review base (2,146 reviews)
- Free tier available
- Our pick for this comparison
Integromat
- Higher user rating: 4.7/5 vs 4.1/5
The Bottom Line
Zapier wins this matchup. HubSpot is our overall Workflow Automation pick. HubSpot is our free Workflow Automation pick.
Frequently Asked Questions
Is Integromat or Zapier better in 2026?
Zapier wins this matchup. HubSpot is our overall Workflow Automation pick. HubSpot is our free Workflow Automation pick. Pick Integromat for workflow automation workflows (main strength: now Make.com). Pick Zapier for workflow automation workflows (main strength: largest app ecosystem (8,000+ integrations)).
What are Integromat and Zapier used for?
Integromat: Visual automation platform (now Make). Zapier: Automate workflows across 8,000+ apps without code.
What does Integromat cost vs Zapier?
Integromat's paid plans start at Free (Core). Zapier's paid plans start at Free (Professional).
What's the main difference between Integromat and Zapier?
Integromat's main strength: now Make.com. Zapier's main strength: largest app ecosystem (8,000+ integrations).