IvyForms vs Gravity Forms: Which is Better in 2026?
Choosing between IvyForms and Gravity Forms comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
Bottom line: Gravity Forms is our overall pick for form builders workflows. Pick IvyForms if you need a free tier to start with.
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
IvyForms
Transform form submissions into actionable data
Best for you if:
- • You want to try before committing
- • Intuitive drag-and-drop form builder with conditional logic and multi-step forms for WordPress.
- • Transforms submissions into structured data with entry management, filtering, and export capabilities.
Gravity Forms
The most powerful solution for building custom forms and flows to connect with your users in WordPress.
Best for you if:
- • Build custom WordPress forms with a drag-and-drop editor.
- • Collect payments, automate workflows, and capture leads.
| At a Glance |  IvyForms |  Gravity Forms |
|---|---|---|
Starts at | FreeFree tier available | $59/moBasic License |
Best For | Form Builders | Form Builders |
Rating | - | 4.7/5 |
Free plan | Yes | No |
Choose IvyForms or Gravity Forms?
Choose IvyForms if
Transform form submissions into actionable data
- Designed specifically for WordPress, integrating seamlessly into the admin dashboard
- Advanced conditional logic and multi-step forms help create smarter, user-friendly experiences
- Offers a free tier with essential features and affordable lifetime pricing for unlimited domains
- You want a free tier before you commit
Choose Gravity Forms if
The most powerful solution for building custom forms and flows to connect with your users in WordPress.
- Comprehensive feature set for diverse form needs.
- Intuitive drag-and-drop interface for easy form creation.
- Extensive integration capabilities with third-party services via add-ons.
| Feature | IvyForms | Gravity Forms |
|---|---|---|
| Pricing Model | Freemium | Paid |
| User Rating | No ratings yet | ★4.7/5 329 reviews |
| Categories | Form BuildersNo-Code | Form BuildersNo-Code |
In-Depth Analysis
IvyForms
Transform form submissions into actionable data
Strengths
- +Designed specifically for WordPress, integrating seamlessly into the admin dashboard
- +Advanced conditional logic and multi-step forms help create smarter, user-friendly experiences
- +Offers a free tier with essential features and affordable lifetime pricing for unlimited domains
Weaknesses
- -Limited to WordPress; cannot be used on other platforms or as a standalone application
- -Some advanced integrations and features are only available in paid plans
Key features
Gravity Forms
The most powerful solution for building custom forms and flows to connect with your users in WordPress.
Strengths
- +Comprehensive feature set for diverse form needs.
- +Intuitive drag-and-drop interface for easy form creation.
- +Extensive integration capabilities with third-party services via add-ons.
- +Strong focus on security and compliance (GDPR, PCI, reCAPTCHA).
- +Supports advanced functionalities like conditional logic, calculations, and partial entries.
Weaknesses
- -No free version or trial available.
- -Requires a WordPress Business plan for WordPress.com hosted sites.
- -Add-on availability varies significantly by license tier, requiring higher tiers for advanced integrations.
Key features
Pricing: IvyForms vs Gravity Forms
| Plan | IvyForms | Gravity Forms |
|---|---|---|
| Tier 1 | N/A | $59 per year Basic License |
| Tier 2 | N/A | $159 per year Pro License |
| Tier 3 | N/A | $259 per year Elite License |
Pricing verified from each vendor's public pricing page. Compare in detail on IvyForms pricing and Gravity Forms pricing.
Who Should Use What?
On a budget?
IvyForms has a free tier. Gravity Forms is paid only.
Go with: IvyForms
Want the highest-rated option?
Gravity Forms is rated 4.7/5. IvyForms has no ratings yet.
Go with: Gravity Forms
Value user reviews?
IvyForms: no ratings yet. Gravity Forms: 329 reviews (4.7/5).
Go with: Gravity Forms
3 Questions to Help You Decide
What's your budget?
IvyForms is freemium. Gravity Forms is paid. IvyForms lets you start free.
What's your use case?
Both are form builders tools. Compare their specific features to decide.
How important are ratings?
Gravity Forms is rated 4.7/5; IvyForms has no ratings yet.
Key Takeaways
Gravity Forms
- Our pick for this comparison
IvyForms
- Has a free tier
The Bottom Line
Gravity Forms is our pick. IvyForms has a free tier if you want to test without paying.
Frequently Asked Questions
Is IvyForms or Gravity Forms better?
Gravity Forms is rated in our evaluation. IvyForms is freemium and Gravity Forms is paid.
What are IvyForms and Gravity Forms used for?
IvyForms: Transform form submissions into actionable data. Gravity Forms: The most powerful solution for building custom forms and flows to connect with your users in WordPress..
What does IvyForms cost vs Gravity Forms?
IvyForms is freemium (free tier + paid plans). Gravity Forms is a paid tool. Visit their websites for detailed pricing.