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Keila vs Mailerlite: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Keila and Mailerlite side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Mailerlite leads on a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 3,514 user reviews compared Pricing checked Oct 15, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Keila

Open-source email newsletter tool for easy and reliable campaign management.

Best for you if:

  • • You want 100% Open Source, offering full control and no vendor lock-in

Mailerlite

Simple, affordable email marketing for growing businesses

Best for you if:

  • • You want a free tier before you commit
At a glance: Keila vs Mailerlite
At a Glance
Keila Keila
Mailerlite Mailerlite
Starts at
From $8.56/mo, billed monthly Keila XS plan
Free plan, paid from $10.80/mo, billed yearly Comfort plan
Category
Email Marketing Newsletter Tools
Marketing Automation Email Marketing
Rating
n/a 4.7/5 Capterra 4.7 · G2 4.6 · SourceForge 4.8 3,514 reviews
Free plan
No Yes

Choose Keila or Mailerlite?

Keila

Choose Keila if

  • You want 100% Open Source, offering full control and no vendor lock-in
  • You want strong emphasis on user privacy with customizable tracking options
  • You work in email marketing, not marketing automation
Mailerlite

Choose Mailerlite if

  • You want a free tier before you commit
  • You want affordable email marketing
  • You want good free tier
  • You work in marketing automation, not email marketing

In-Depth Analysis

Keila Keila

Open-source email newsletter tool for easy and reliable campaign management.

Good value

Keila's pricing is fair, offering a clear value proposition based on email volume.

Strengths

  • Pro: 100% Open Source, offering full control and no vendor lock-in
  • Pro: Strong emphasis on user privacy with customizable tracking options
  • Pro: Flexible email creation methods to suit different user preferences
  • Pro: Powerful segmentation and personalization capabilities for targeted campaigns
  • Pro: Hosted in the EU, ensuring strict European privacy standards

Weaknesses

  • Con: Zapier integration is currently in private beta, limiting no-code/low-code options for some users
  • Con: Requires self-hosting for full data control, which may require technical expertise
  • Con: Being open-source, community support might be the primary channel for some issues

Key features

Visual Block Editor for email design Markdown and WYSIWYG editor for email content MJML support for custom email layouts Comprehensive email analytics with privacy options Flexible Form Builder with custom fields Bot protection with CAPTCHA and double opt-in

Mailerlite Mailerlite

Simple, affordable email marketing for growing businesses

Great value

Mailerlite's pricing is very fair and generous, especially with its robust free tier.

Strengths

  • Pro: Affordable email marketing
  • Pro: Good free tier
  • Pro: Easy to use
  • Pro: Landing pages included
  • Pro: Automation

Weaknesses

  • Con: Less powerful automation
  • Con: Basic segmentation
  • Con: Support response time
  • Con: Limited for advanced users
  • Con: Some features removed

Key features

Email marketing Automation Landing pages Forms Analytics Free tier

Plans and prices: Keila vs Mailerlite

Plans and prices of Keila and Mailerlite, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Keila
  • Keila XS: $8.56/mo, billed monthly
  • Keila S: $17.12/mo, billed monthly
  • Keila M: $34.24/mo, billed monthly
  • Keila L: $68.48/mo, billed monthly
  • Keila XL: $136.96/mo, billed monthly
  • Keila XXL: $273.92/mo, billed yearly
keila.io/pricing read Oct 5, 2026
Mailerlite
  • Free: Free
  • Comfort: $10.80/mo, billed yearly
  • Power: $22.50/mo, billed yearly
  • Enterprise: Custom pricing
mailerlite.com/pricing read Oct 15, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Keila pricing and Mailerlite pricing.

Key Takeaways

Keila

  • Choose if you want open-source email newsletter tool for easy and reliable campaign management

Mailerlite

  • Has a free plan

What the data shows

On the data below, Mailerlite leads on a free plan. We do not name an overall winner for this pair.

  • Only Mailerlite has a published user rating (4.7/5 from 3,514 reviews); Keila has none we can show.
  • Entry prices are not ranked, they are charged on different bases: Keila $8.56/mo, billed monthly; Mailerlite $10.80/mo, billed yearly.
  • Only Mailerlite has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Keila and Mailerlite compare in 2026?

On the data below, Mailerlite leads on a free plan. We do not name an overall winner for this pair. Only Mailerlite has a published user rating (4.7/5 from 3,514 reviews); Keila has none we can show. Entry prices are not ranked, they are charged on different bases: Keila $8.56/mo, billed monthly; Mailerlite $10.80/mo, billed yearly. Only Mailerlite has a free plan.

What are Keila and Mailerlite used for?

Keila: Open-source email newsletter tool for easy and reliable campaign management. Mailerlite: Simple, affordable email marketing for growing businesses.

What does Keila cost vs Mailerlite?

Keila's cheapest paid plan is Keila XS at $8.56/mo, billed monthly. Mailerlite's cheapest paid plan is Comfort at $10.80/mo, billed yearly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 15, 2026.

What's the main difference between Keila and Mailerlite?

Keila's main strength: 100% Open Source, offering full control and no vendor lock-in. Mailerlite's main strength: affordable email marketing.

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