Keila vs Mailerlite: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Keila and Mailerlite side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Mailerlite leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Keila
Open-source email newsletter tool for easy and reliable campaign management.
Best for you if:
- • You want 100% Open Source, offering full control and no vendor lock-in
Mailerlite
Simple, affordable email marketing for growing businesses
Best for you if:
- • You want a free tier before you commit
| At a Glance | ||
|---|---|---|
Starts at | From $8.56/mo, billed monthly Keila XS plan | Free plan, paid from $10.80/mo, billed yearly Comfort plan |
Category | Email Marketing Newsletter Tools | Marketing Automation Email Marketing |
Rating | n/a | 4.7/5 Capterra 4.7 · G2 4.6 · SourceForge 4.8 3,514 reviews |
Free plan | No | Yes |
Choose Keila or Mailerlite?
Choose Keila if
- You want 100% Open Source, offering full control and no vendor lock-in
- You want strong emphasis on user privacy with customizable tracking options
- You work in email marketing, not marketing automation
Choose Mailerlite if
- You want a free tier before you commit
- You want affordable email marketing
- You want good free tier
- You work in marketing automation, not email marketing
In-Depth Analysis
Keila
Open-source email newsletter tool for easy and reliable campaign management.
Keila's pricing is fair, offering a clear value proposition based on email volume.
Strengths
- Pro: 100% Open Source, offering full control and no vendor lock-in
- Pro: Strong emphasis on user privacy with customizable tracking options
- Pro: Flexible email creation methods to suit different user preferences
- Pro: Powerful segmentation and personalization capabilities for targeted campaigns
- Pro: Hosted in the EU, ensuring strict European privacy standards
Weaknesses
- Con: Zapier integration is currently in private beta, limiting no-code/low-code options for some users
- Con: Requires self-hosting for full data control, which may require technical expertise
- Con: Being open-source, community support might be the primary channel for some issues
Key features
Mailerlite
Simple, affordable email marketing for growing businesses
Mailerlite's pricing is very fair and generous, especially with its robust free tier.
Strengths
- Pro: Affordable email marketing
- Pro: Good free tier
- Pro: Easy to use
- Pro: Landing pages included
- Pro: Automation
Weaknesses
- Con: Less powerful automation
- Con: Basic segmentation
- Con: Support response time
- Con: Limited for advanced users
- Con: Some features removed
Key features
Plans and prices: Keila vs Mailerlite
| Tool | Plans and prices | Source |
|---|---|---|
| Keila |
| keila.io/pricing read Oct 5, 2026 |
| Mailerlite |
| mailerlite.com/pricing read Oct 15, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Keila pricing and Mailerlite pricing.
Key Takeaways
Keila
- Choose if you want open-source email newsletter tool for easy and reliable campaign management
Mailerlite
- Has a free plan
What the data shows
On the data below, Mailerlite leads on a free plan. We do not name an overall winner for this pair.
- Only Mailerlite has a published user rating (4.7/5 from 3,514 reviews); Keila has none we can show.
- Entry prices are not ranked, they are charged on different bases: Keila $8.56/mo, billed monthly; Mailerlite $10.80/mo, billed yearly.
- Only Mailerlite has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Keila and Mailerlite compare in 2026?
On the data below, Mailerlite leads on a free plan. We do not name an overall winner for this pair. Only Mailerlite has a published user rating (4.7/5 from 3,514 reviews); Keila has none we can show. Entry prices are not ranked, they are charged on different bases: Keila $8.56/mo, billed monthly; Mailerlite $10.80/mo, billed yearly. Only Mailerlite has a free plan.
What are Keila and Mailerlite used for?
Keila: Open-source email newsletter tool for easy and reliable campaign management. Mailerlite: Simple, affordable email marketing for growing businesses.
What does Keila cost vs Mailerlite?
Keila's cheapest paid plan is Keila XS at $8.56/mo, billed monthly. Mailerlite's cheapest paid plan is Comfort at $10.80/mo, billed yearly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 15, 2026.
What's the main difference between Keila and Mailerlite?
Keila's main strength: 100% Open Source, offering full control and no vendor lock-in. Mailerlite's main strength: affordable email marketing.