Klaviyo vs Notify Me: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Klaviyo and Notify Me side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Notify Me leads on higher user rating and lower entry price. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Klaviyo
Email marketing for e-commerce
Best for you if:
- • You want e-commerce focused
Notify Me
Recover lost sales and boost conversions with back-in-stock, preorder, and wishlist notifications.
Best for you if:
- • You want integrates with popular marketing platforms like Klaviyo and Mailchimp
| At a Glance | Klaviyo | Notify Me |
|---|---|---|
Starts at | Free plan, paid from $20/mo, billed monthly Email plan | Free plan, paid from $9.99/mo, billed monthly Kickstart plan |
Category | Marketing Automation Email Marketing | E-commerce Marketing |
Rating | 4.6/5 G2 4.6 · Capterra 4.6 1,901 reviews | 4.9/5 G2 4.9 23 reviews |
Free plan | Yes | Yes |
Watch out for | Since Feb 2025, you pay for ALL active profiles, not just contacts you email. Imported but unengaged contacts still count toward billing | n/a |
Choose Klaviyo or Notify Me?
Choose Klaviyo if
- You want e-commerce focused
- You want powerful segmentation
- You work in marketing automation, not e-commerce
Choose Notify Me if
- You want integrates with popular marketing platforms like Klaviyo and Mailchimp
- You want provides tools to calculate lost revenue and optimize notification timing
- Budget matters ($9.99/mo, billed monthly vs $20/mo, billed monthly)
- You work in e-commerce, not marketing automation
In-Depth Analysis
Klaviyo
Email marketing for e-commerce
Since February 2025, billing is based on total active profiles (not just emailed contacts), which effectively raised prices for most users.
Watch out
Since Feb 2025, you pay for ALL active profiles, not just contacts you email. Imported but unengaged contacts still count toward billing
Strengths
- Pro: E-commerce focused
- Pro: Powerful segmentation
- Pro: Revenue attribution
Weaknesses
- Con: Expensive at scale
- Con: Learning curve
Key features
Notify Me
Recover lost sales and boost conversions with back-in-stock, preorder, and wishlist notifications.
The pricing for Notify Me is quite generous, especially with its robust Free tier offering lifetime limits on several key features.
Strengths
- Pro: Integrates with popular marketing platforms like Klaviyo and Mailchimp.
- Pro: Provides tools to calculate lost revenue and optimize notification timing.
- Pro: Offers extensive customization options for branding consistency.
- Pro: Supports both Shopify and BigCommerce platforms.
- Pro: Includes dedicated customer support for setup and custom coding needs.
Weaknesses
- Con: Primarily focused on Shopify and BigCommerce, limiting use for other e-commerce platforms.
- Con: Advanced customization for HTML emails and signup forms may require team assistance.
Key features
Plans and prices: Klaviyo vs Notify Me
| Tool | Plans and prices | Source |
|---|---|---|
| Klaviyo |
| klaviyo.com/pricing read Oct 5, 2026 |
| Notify Me |
| notify-me.io/pricing read Sep 28, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Klaviyo pricing and Notify Me pricing.
Key Takeaways
Klaviyo
- Choose if you want email marketing for e-commerce
Notify Me
- Higher user rating: 4.9/5 vs 4.6/5
- Lower entry price: $9.99/mo, billed monthly vs $20/mo, billed monthly
What the data shows
On the data below, Notify Me leads on higher user rating and lower entry price. We do not name an overall winner for this pair.
- Notify Me has the higher user rating (4.6/5 from 1,901 reviews for Klaviyo, 4.9/5 from 23 reviews for Notify Me).
- Notify Me has the lower entry price: $9.99/mo, billed monthly (Kickstart) against $20/mo, billed monthly (Email) for Klaviyo.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Klaviyo and Notify Me compare in 2026?
On the data below, Notify Me leads on higher user rating and lower entry price. We do not name an overall winner for this pair. Notify Me has the higher user rating (4.6/5 from 1,901 reviews for Klaviyo, 4.9/5 from 23 reviews for Notify Me). Notify Me has the lower entry price: $9.99/mo, billed monthly (Kickstart) against $20/mo, billed monthly (Email) for Klaviyo. Both have a free plan.
What are Klaviyo and Notify Me used for?
Klaviyo: Email marketing for e-commerce. Notify Me: Recover lost sales and boost conversions with back-in-stock, preorder, and wishlist notifications.
What does Klaviyo cost vs Notify Me?
Klaviyo's cheapest paid plan is Email at $20/mo, billed monthly; it also has a free plan. Notify Me's cheapest paid plan is Kickstart at $9.99/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 5, 2026.
What's the main difference between Klaviyo and Notify Me?
Klaviyo's main strength: e-commerce focused. Notify Me's main strength: integrates with popular marketing platforms like Klaviyo and Mailchimp.