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Later vs Publer: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Later and Publer side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Publer leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,421 user reviews compared Pricing checked Oct 15, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Later

Social media management made easy

Best for you if:

  • • You want visual calendar

Publer

Social media scheduling and analytics

Best for you if:

  • • You want social media scheduling
At a glance: Later vs Publer
At a Glance
Later Later
Publer Publer
Starts at
Free plan, paid from $25/mo, billed monthly Starter plan
Free plan, paid from $12/mo, billed monthly Professional plan
Category
Social Media Management Marketing
Social Media Management Marketing Automation
Rating
4.4/5 G2 4.5 · SourceForge 4.3 915 reviews 4.8/5 Capterra 4.8 · G2 4.7 1,506 reviews
Free plan
Yes Yes
Watch out for
Overage fees for posts on lower tiers Premium integrations not included

Choose Later or Publer?

Later

Choose Later if

  • You want visual calendar
  • You want instagram focused
Publer

Choose Publer if

  • You want social media scheduling
  • You want fair pricing
  • Budget matters ($12/mo, billed monthly vs $25/mo, billed monthly)

In-Depth Analysis

Later Later

Social media management made easy

Good value

Later's pricing is fair for small to medium businesses, with the Starter tier at $25 offering good value for basic social media management.

Watch out

Overage fees for posts on lower tiers

Strengths

  • Pro: Visual calendar
  • Pro: Instagram focused
  • Pro: Link in bio tool

Weaknesses

  • Con: Limited on free plan
  • Con: Less enterprise features

Key features

Social media scheduling Visual planner Link in bio Analytics User-generated content AI captions

Publer Publer

Social media scheduling and analytics

Good value

Publer offers a fair pricing structure, with a generous Free tier and a well-priced Professional tier at $12/month for individuals.

Watch out

Premium integrations not included

Strengths

  • Pro: Social media scheduling
  • Pro: Fair pricing
  • Pro: Good features
  • Pro: Bulk scheduling
  • Pro: Good analytics

Weaknesses

  • Con: Smaller platform
  • Con: Feature gaps
  • Con: Better alternatives exist
  • Con: Learning curve
  • Con: Support basic

Key features

Social media scheduling Bulk scheduling Analytics Workspaces Browser extension AI assistant

Plans and prices: Later vs Publer

Plans and prices of Later and Publer, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Later
  • Starter: $25/mo, billed monthly
  • Growth: $50/mo, billed monthly
  • Advanced: $80/mo, billed monthly
later.com/pricing read Oct 15, 2026
Publer
  • Free: Free
  • Professional: $12/mo, billed monthly
  • Business: $21/mo, billed monthly
publer.io/pricing read Sep 30, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Later pricing and Publer pricing.

Key Takeaways

Later

  • Choose if you want social media management made easy

Publer

  • Higher user rating: 4.8/5 vs 4.4/5
  • Lower entry price: $12/mo, billed monthly vs $25/mo, billed monthly

What the data shows

On the data below, Publer leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

  • Publer has the higher user rating (4.4/5 from 915 reviews for Later, 4.8/5 from 1,506 reviews for Publer).
  • Publer has the lower entry price: $12/mo, billed monthly (Professional) against $25/mo, billed monthly (Starter) for Later.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Later and Publer compare in 2026?

On the data below, Publer leads on higher user rating and lower entry price. We do not name an overall winner for this pair. Publer has the higher user rating (4.4/5 from 915 reviews for Later, 4.8/5 from 1,506 reviews for Publer). Publer has the lower entry price: $12/mo, billed monthly (Professional) against $25/mo, billed monthly (Starter) for Later. Both have a free plan.

What are Later and Publer used for?

Later: Social media management made easy. Publer: Social media scheduling and analytics.

What does Later cost vs Publer?

Later's cheapest paid plan is Starter at $25/mo, billed monthly; it also has a free plan. Publer's cheapest paid plan is Professional at $12/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 15, 2026.

What's the main difference between Later and Publer?

Later's main strength: visual calendar. Publer's main strength: social media scheduling.

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