Lead411 vs ZoomInfo: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Lead411 and ZoomInfo side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Lead411 leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Lead411
The #1 B2B leads database with sales intelligence for accelerated lead generation.
Best for you if:
- • You want a free tier before you commit
ZoomInfo
B2B data and intelligence to power your go-to-market teams
Best for you if:
- • You want enterprise-grade data
| At a Glance | Lead411 | ZoomInfo |
|---|---|---|
Starts at | Free plan, paid from $40.83/mo, billed yearly Spark Warm Prospects plan | Not published |
Category | Lead Generation Sales Intelligence | Lead Generation Sales Intelligence |
Rating | 4.6/5 G2 4.5 · Capterra 4.7 559 reviews | 4.1/5 PeerSpot 4.1 16 reviews |
Free plan | Yes | No |
Watch out for | "Ignite Hot Leads" is "starting at" $150/month, implying higher costs. | Minimum seat requirements often apply |
Choose Lead411 or ZoomInfo?
Choose Lead411 if
- You want a free tier before you commit
- You want offers truly unlimited search and export on certain plans, unlike competitors
- You want provides triple-verified email addresses and double-verified direct dials for high accuracy
Choose ZoomInfo if
- You want enterprise-grade data
- You want intent signals
In-Depth Analysis
Lead411
The #1 B2B leads database with sales intelligence for accelerated lead generation.
Lead411 offers a generous free trial and a competitive entry-level monthly plan at $49.
Watch out
"Ignite Hot Leads" is "starting at" $150/month, implying higher costs.
Strengths
- Pro: Offers truly unlimited search and export on certain plans, unlike competitors.
- Pro: Provides triple-verified email addresses and double-verified direct dials for high accuracy.
- Pro: Includes growth intent data to identify companies actively in a buying mode.
- Pro: Seamlessly integrates with over 25 CRM and sales engagement platforms.
- Pro: Offers a 7-day free trial with 50 free lead exports.
Weaknesses
- Con: Pricing for the 'Ignite' and 'Blaze' plans requires direct contact for a custom quote, lacking transparent upfront pricing for higher tiers.
- Con: Monthly billing is available for some plans, but annual billing is encouraged for better pricing and features.
Key features
ZoomInfo
B2B data and intelligence to power your go-to-market teams
It's best for established businesses with significant budgets and a critical need for extensive B2B intelligence.
Watch out
Minimum seat requirements often apply
Strengths
- Pro: Enterprise-grade data
- Pro: Intent signals
- Pro: AI features
Weaknesses
- Con: Expensive
- Con: Enterprise focus
Key features
Plans and prices: Lead411 vs ZoomInfo
| Tool | Plans and prices | Source |
|---|---|---|
| Lead411 |
| lead411.com/pricing read Oct 8, 2026 |
| ZoomInfo |
| zoominfo.com read Oct 5, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Lead411 pricing and ZoomInfo pricing.
Key Takeaways
Lead411
- Has a free plan
ZoomInfo
- Choose if you want B2B data and intelligence to power your go-to-market teams
What the data shows
On the data below, Lead411 leads on a free plan. We do not name an overall winner for this pair.
- User ratings rest on too few reviews to rank (4.6/5 from 559 reviews for Lead411, 4.1/5 from 16 reviews for ZoomInfo; we compare ratings only above 20 reviews on both sides).
- Lead411 starts at $40.83/mo, billed yearly; ZoomInfo has no public paid plan price on file.
- Only Lead411 has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Lead411 and ZoomInfo compare in 2026?
On the data below, Lead411 leads on a free plan. We do not name an overall winner for this pair. User ratings rest on too few reviews to rank (4.6/5 from 559 reviews for Lead411, 4.1/5 from 16 reviews for ZoomInfo; we compare ratings only above 20 reviews on both sides). Lead411 starts at $40.83/mo, billed yearly; ZoomInfo has no public paid plan price on file. Only Lead411 has a free plan.
What are Lead411 and ZoomInfo used for?
Lead411: The #1 B2B leads database with sales intelligence for accelerated lead generation. ZoomInfo: B2B data and intelligence to power your go-to-market teams.
What does Lead411 cost vs ZoomInfo?
Lead411's cheapest paid plan is Spark Warm Prospects at $40.83/mo, billed yearly; it also has a free plan. ZoomInfo has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 8, 2026.
What's the main difference between Lead411 and ZoomInfo?
Lead411's main strength: offers truly unlimited search and export on certain plans, unlike competitors. ZoomInfo's main strength: enterprise-grade data.