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Looker vs Microsoft Power BI: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Looker and Microsoft Power BI side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Microsoft Power BI leads on higher user rating and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 5,777 user reviews compared Pricing checked Oct 4, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Looker

Business intelligence platform

Best for you if:

  • • You want LookML modeling layer

Microsoft Power BI

Visualize data, share insights, and ask questions with natural language

Best for you if:

  • • You want a free tier before you commit
At a Glance
LookerLooker
Microsoft Power BIMicrosoft Power BI
Starts at
Not published
Free plan, paid from $10/user/mo, billed monthly Pro plan
Category
Business Intelligence Analytics
Business Intelligence Data Visualization
Rating
4.0/5 G2 4.4 · Capterra 4.5 · Trustpilot 2.0 2,229 reviews4.6/5 Capterra 4.6 · G2 4.5 3,548 reviews
Free plan
No Yes
Watch out for
Custom pricing for higher tiers requires direct negotiation.Integration with other Microsoft services can increase overall spend

Choose Looker or Microsoft Power BI?

Looker

Choose Looker if

  • You want LookML modeling layer
  • You want google Cloud integration
Microsoft Power BI

Choose Microsoft Power BI if

  • You want a free tier before you commit
  • You want free desktop version
  • You want excel integration

In-Depth Analysis

LookerLooker

Business intelligence platform

Weak value

Looker's pricing is expensive, especially for smaller businesses, with the 'Standard' tier starting around $35,000 per year.

Watch out

Custom pricing for higher tiers requires direct negotiation.

Strengths

  • Pro: LookML modeling layer
  • Pro: Google Cloud integration
  • Pro: Embedded analytics

Weaknesses

  • Con: Complex setup
  • Con: Expensive

Key features

Business intelligence Semantic layer Data modeling Embedded analytics Google Cloud Enterprise

Microsoft Power BIMicrosoft Power BI

Visualize data, share insights, and ask questions with natural language

Good value

Microsoft Power BI's pricing is very fair and competitive, especially with the free Desktop version and the Pro tier at $10/user/month offering essential sharing capabilities.

Watch out

Integration with other Microsoft services can increase overall spend

Strengths

  • Pro: Free desktop version
  • Pro: Excel integration
  • Pro: Good value

Weaknesses

  • Con: Best with Microsoft stack
  • Con: Complex DAX language

Key features

Business intelligence Dashboards AI insights Microsoft integration Data modeling Enterprise

Plans and prices: Looker vs Microsoft Power BI

Plans and prices of Looker and Microsoft Power BI, as read on each vendor's pricing page. Each plan keeps its own billing unit.
ToolPlans and pricesSource
Looker
  • Standard: Custom pricing
  • Enterprise: Custom pricing
  • Embed: Custom pricing
looker.com/pricingread Oct 3, 2026
Microsoft Power BI
  • Free: Free
  • Pro: $10/user/mo, billed monthly
  • Premium: $20/user/mo, billed monthly
powerbi.microsoft.com/pricingread Oct 4, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Looker pricing and Microsoft Power BI pricing.

Key Takeaways

Looker

  • Choose if you want business intelligence platform

Microsoft Power BI

  • Higher user rating: 4.6/5 vs 4.0/5
  • Has a free plan

What the data shows

On the data below, Microsoft Power BI leads on higher user rating and a free plan. We do not name an overall winner for this pair.

  • Microsoft Power BI has the higher user rating (4.0/5 from 2,229 reviews for Looker, 4.6/5 from 3,548 reviews for Microsoft Power BI).
  • Microsoft Power BI starts at $10/user/mo, billed monthly; Looker has no public paid plan price on file.
  • Only Microsoft Power BI has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Looker and Microsoft Power BI compare in 2026?

On the data below, Microsoft Power BI leads on higher user rating and a free plan. We do not name an overall winner for this pair. Microsoft Power BI has the higher user rating (4.0/5 from 2,229 reviews for Looker, 4.6/5 from 3,548 reviews for Microsoft Power BI). Microsoft Power BI starts at $10/user/mo, billed monthly; Looker has no public paid plan price on file. Only Microsoft Power BI has a free plan.

What are Looker and Microsoft Power BI used for?

Looker: Business intelligence platform. Microsoft Power BI: Visualize data, share insights, and ask questions with natural language.

What does Looker cost vs Microsoft Power BI?

Looker has no public paid-plan price on file. Microsoft Power BI's cheapest paid plan is Pro at $10/user/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 4, 2026.

What's the main difference between Looker and Microsoft Power BI?

Looker's main strength: LookML modeling layer. Microsoft Power BI's main strength: free desktop version.

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