Skip to content
Reviews onG2Capterra
1882 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

LookML modeling layer

Biggest con

Complex setup

TL;DR - Looker

  • Embedded analytics for your product
  • White-label dashboards in your app
  • SQL-based semantic layer
Pricing: Paid only
Best for: Enterprises & pros
4.4/5 across review platforms

What is Looker?

Editorial review
Looker is a business intelligence platform now part of Google Cloud. Define metrics once in LookML and use everywhere. Self-service exploration for business users. Embedded analytics powers data in your products. Integrates deeply with BigQuery and Google Cloud. Modern BI that treats data modeling as a first-class concern.

Available on: Web

Pros & Cons

Pros

  • LookML modeling layer
  • Google Cloud integration
  • Embedded analytics

Cons

  • Complex setup
  • Expensive

Ratings Across the Web

4.4(1,882 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Business intelligenceSemantic layerData modelingEmbedded analyticsGoogle CloudEnterprise

Pricing Plans

Free Trial

Standard

~$35,000

  • Under 50 users
  • One production instance
  • Basic analytics

Enterprise

Custom

  • Enhanced security
  • 10 Standard Users
  • 2 Developer Users
  • 100K API calls/month

Embed

Custom

  • External analytics
  • Custom applications
  • 500K API calls/month

Reviews

4.4/5

Across 1,882 verified user reviews on G2, Capterra

Add your hands-on experience to help the next buyer.

Best Looker Alternatives

Top alternatives based on features, pricing, and user needs.

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Explore More

Looker FAQ

Is Looker part of Google Cloud?

Yes, Looker was acquired by Google and is now part of Google Cloud.

Guides & Articles