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What is Looker?

Looker is a business intelligence tool. Looker is a business intelligence platform now part of Google Cloud. Define metrics once in LookML and use everywhere. Self-service exploration for business users. Embedded analytics powers data in your products. Integrates deeply with BigQuery and Google Cloud. Modern BI that treats data modeling as a first-class concern. Looker is paid-only, with most plans including a trial period. Buyers most often compare Looker against Microsoft Power BI, Tableau, Redash.

TL;DR - Looker

  • Embedded analytics for your product
  • White-label dashboards in your app
  • SQL-based semantic layer
Pricing: Paid only
Best for: Enterprises & pros
4.4/5 across review platforms

Pros & Cons

Pros

  • LookML modeling layer
  • Google Cloud integration
  • Embedded analytics

Cons

  • Complex setup
  • Expensive

Ratings Across the Web

4.4(1,882 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Business intelligenceSemantic layerData modelingEmbedded analyticsGoogle CloudEnterprise

Pricing Plans

Free Trial

Standard

~$35,000

  • Under 50 users
  • One production instance
  • Basic analytics

Enterprise

Custom

  • Enhanced security
  • 10 Standard Users
  • 2 Developer Users
  • 100K API calls/month

Embed

Custom

  • External analytics
  • Custom applications
  • 500K API calls/month
Looker is a business intelligence platform now part of Google Cloud. Define metrics once in LookML and use everywhere. Self-service exploration for business users. Embedded analytics powers data in your products. Integrates deeply with BigQuery and Google Cloud. Modern BI that treats data modeling as a first-class concern.

Reviews

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Looker FAQ

Is Looker part of Google Cloud?

Yes, Looker was acquired by Google and is now part of Google Cloud.