Skip to content

Omnisend vs Textedly: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Omnisend and Textedly side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Omnisend leads on lower entry price and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 3,864 user reviews compared

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Omnisend

Email, SMS, and push marketing for ecommerce

Best for you if:

  • • You want a free tier before you commit

Textedly

SMS marketing platform for businesses

Best for you if:

  • • You want supports both SMS and MMS messaging for rich content delivery
At a glance: Omnisend vs Textedly
At a Glance
Omnisend Omnisend
Textedly Textedly
Starts at
Free plan, paid from $16/mo, billed monthly Standard plan
From $19/mo, billed monthly Bronze plan
Category
Marketing Automation Email Marketing
Marketing Automation SMS Marketing
Rating
4.6/5 G2 4.6 · Capterra 4.7 2,080 reviews 4.6/5 G2 4.6 · Capterra 4.5 1,784 reviews
Free plan
Yes No

Choose Omnisend or Textedly?

Omnisend

Choose Omnisend if

  • You want a free tier before you commit
  • You want built specifically for ecommerce, with abandoned-cart, welcome, and post-purchase flows ready out of the box
  • You want email, SMS, and web push managed from one platform and one set of workflows
  • Budget matters ($16/mo, billed monthly vs $19/mo, billed monthly)
Textedly

Choose Textedly if

  • You want supports both SMS and MMS messaging for rich content delivery
  • You want offers a free account to get started without a credit card

In-Depth Analysis

Omnisend Omnisend

Email, SMS, and push marketing for ecommerce

Good value

Omnisend's pricing is fair, especially with a generous free tier for up to 250 contacts.

Strengths

  • Pro: Built specifically for ecommerce, with abandoned-cart, welcome, and post-purchase flows ready out of the box
  • Pro: Email, SMS, and web push managed from one platform and one set of workflows
  • Pro: Strong native integrations with Shopify, WooCommerce, BigCommerce, Wix, and Magento
  • Pro: More affordable than Klaviyo at comparable contact volumes
  • Pro: Free plan for up to 250 contacts to test before paying

Weaknesses

  • Con: Focused on ecommerce, so a poor fit for non-retail or B2B email
  • Con: Contact-based pricing rises as your list grows
  • Con: Advanced AI personalization and reporting are reserved for the Pro plan
  • Con: Smaller template library than Mailchimp
  • Con: Analytics and deliverability trail Klaviyo for high-volume, data-heavy senders

Key features

Email marketing campaigns SMS marketing Web push notifications 27 pre-built ecommerce automation workflows Abandoned cart and browse recovery Audience segmentation by behavior and purchase history

Textedly Textedly

SMS marketing platform for businesses

Fair value

Textedly's pricing is moderately expensive, especially for businesses with higher messaging needs.

Strengths

  • Pro: Supports both SMS and MMS messaging for rich content delivery.
  • Pro: Offers a free account to get started without a credit card.
  • Pro: High open rates (98%) and customer preference for texting (90%) suggest effective communication channel.
  • Pro: Provides AI-powered features using Chat GPT for automated content generation, personalization, and campaign brainstorming.
  • Pro: Flexible pricing with no long-term contracts and the ability to pause accounts, suitable for seasonal businesses.

Weaknesses

  • Con: The pricing structure is based on a single user seat across all listed plans, which may be limiting for larger teams.
  • Con: The number of custom keywords included is limited even on higher-tier plans, potentially restricting campaign segmentation for complex needs.
  • Con: While AI features are highlighted, the extent of AI integration beyond content generation (e.g., audience segmentation, predictive analytics) is not explicitly detailed.

Key features

Mass texting Keywords Autoresponders Scheduled messages Analytics

Plans and prices: Omnisend vs Textedly

Plans and prices of Omnisend and Textedly, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Omnisend
  • Free: Free
  • Standard: $16/mo, billed monthly
  • Pro: $59/mo, billed monthly
omnisend.com/pricing
Textedly
  • Bronze: $19/mo, billed monthly
  • Silver: $59/mo, billed monthly
  • Gold: $149/mo, billed monthly
textedly.com/pricing

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Omnisend pricing and Textedly pricing.

Key Takeaways

Omnisend

  • Lower entry price: $16/mo, billed monthly vs $19/mo, billed monthly
  • Has a free plan

Textedly

  • Choose if you want SMS marketing platform for businesses

What the data shows

On the data below, Omnisend leads on lower entry price and a free plan. We do not name an overall winner for this pair.

  • User ratings are within 0.2 points (4.6/5 from 2,080 reviews for Omnisend, 4.6/5 from 1,784 reviews for Textedly).
  • Omnisend has the lower entry price: $16/mo, billed monthly (Standard) against $19/mo, billed monthly (Bronze) for Textedly.
  • Only Omnisend has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Omnisend and Textedly compare in 2026?

On the data below, Omnisend leads on lower entry price and a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.6/5 from 2,080 reviews for Omnisend, 4.6/5 from 1,784 reviews for Textedly). Omnisend has the lower entry price: $16/mo, billed monthly (Standard) against $19/mo, billed monthly (Bronze) for Textedly. Only Omnisend has a free plan.

What are Omnisend and Textedly used for?

Omnisend: Email, SMS, and push marketing for ecommerce. Textedly: SMS marketing platform for businesses.

What does Omnisend cost vs Textedly?

Omnisend's cheapest paid plan is Standard at $16/mo, billed monthly; it also has a free plan. Textedly's cheapest paid plan is Bronze at $19/mo, billed monthly.

What's the main difference between Omnisend and Textedly?

Omnisend's main strength: built specifically for ecommerce, with abandoned-cart, welcome, and post-purchase flows ready out of the box. Textedly's main strength: supports both SMS and MMS messaging for rich content delivery.

Related Comparisons & Resources

Compare other tools