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PageFly vs Unbounce: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for PageFly and Unbounce side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, PageFly leads on higher user rating and a free plan. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 1,476 user reviews compared Pricing checked Nov 2, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

PageFly

Build custom Shopify pages with drag-and-drop ease

Best for you if:

  • • You want a free tier before you commit

Unbounce

Build landing pages that convert, faster than ever

Best for you if:

  • • You want a/B testing built-in
At a glance: PageFly vs Unbounce
At a Glance
PageFly PageFly
Unbounce Unbounce
Starts at
Free plan, paid from $24/mo, billed monthly Builder plan
From $29/mo flat, billed monthly Starter plan
Category
Website Builders Landing Pages
Landing Pages No-Code
Rating
4.8/5 Trustpilot 4.8 · G2 4.9 · Capterra 4.6 658 reviews 3.7/5 G2 4.3 · Capterra 4.5 · Trustpilot 2.1 818 reviews
Free plan
Yes No
Watch out for
No explicit overage fees mentioned for pages. n/a

Choose PageFly or Unbounce?

PageFly

Choose PageFly if

  • You want a free tier before you commit
  • You want free plan includes all app features with 1 published page
  • You want no coding required with intuitive drag-and-drop interface
  • You work in website builders, not landing pages
Unbounce

Choose Unbounce if

  • You want a/B testing built-in
  • You want AI optimization
  • You work in landing pages, not website builders

In-Depth Analysis

PageFly PageFly

Build custom Shopify pages with drag-and-drop ease

Good value

The Unlimited plan at $99/month is competitive for high-volume users.

Watch out

No explicit overage fees mentioned for pages.

Strengths

  • Pro: Free plan includes all app features with 1 published page
  • Pro: No coding required with intuitive drag-and-drop interface
  • Pro: Separate mobile editor gives precise control over responsive layouts
  • Pro: Works with all Shopify themes including Online Store 2.0
  • Pro: 24/7 live chat support available even on the free plan

Weaknesses

  • Con: Free plan limited to just 1 published page or section
  • Con: A higher-tier plan can be expensive for stores with few custom pages
  • Con: No native A/B testing built into the page builder
  • Con: Pages built with PageFly depend on the app remaining installed
  • Con: Editor can feel slow when building complex pages with many elements

Key features

Drag-and-drop page builder with no coding required Pre-built template library optimized for conversions Separate mobile editing for responsive design control Landing page, product page, collection page, and blog post creation Built-in CRO feedback and conversion optimization tools Google Analytics, Hotjar, and Smartlook integration

Unbounce Unbounce

Build landing pages that convert, faster than ever

Fair value

Unbounce's pricing is on the higher side compared to some market alternatives, especially for smaller businesses.

Strengths

  • Pro: A/B testing built-in
  • Pro: AI optimization
  • Pro: Great templates

Weaknesses

  • Con: Expensive
  • Con: Learning curve

Key features

Landing page builder Smart traffic A/B testing Pop-ups Sticky bars Smart copy AI

Plans and prices: PageFly vs Unbounce

Plans and prices of PageFly and Unbounce, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
PageFly
  • Free: Free
  • Builder: $24/mo, billed monthly
  • Optimize: $39/mo, billed monthly
  • Accelerate: $99/mo, billed monthly
  • Power: $199/mo, billed monthly
  • Scale: $299/mo, billed monthly
  • Dominate: $499/mo, billed monthly
  • Empire: $999/mo, billed monthly
pagefly.io/pages/pricing read Oct 31, 2026
Unbounce
  • Starter: $29/mo flat, billed monthly
  • Build: $99/mo flat, billed monthly
  • Experiment: $149/mo flat, billed monthly
  • Optimize: $249/mo flat, billed monthly
  • Concierge: Custom pricing
  • Agency: Custom pricing
unbounce.com/pricing read Nov 2, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on PageFly pricing and Unbounce pricing.

Key Takeaways

PageFly

  • Higher user rating: 4.8/5 vs 3.7/5
  • Has a free plan

Unbounce

  • Choose if you want build landing pages that convert, faster than ever

What the data shows

On the data below, PageFly leads on higher user rating and a free plan. We do not name an overall winner for this pair.

  • PageFly has the higher user rating (4.8/5 from 658 reviews for PageFly, 3.7/5 from 818 reviews for Unbounce).
  • Entry prices are not ranked, they are charged on different bases: PageFly $24/mo, billed monthly; Unbounce $29/mo flat, billed monthly.
  • Only PageFly has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do PageFly and Unbounce compare in 2026?

On the data below, PageFly leads on higher user rating and a free plan. We do not name an overall winner for this pair. PageFly has the higher user rating (4.8/5 from 658 reviews for PageFly, 3.7/5 from 818 reviews for Unbounce). Entry prices are not ranked, they are charged on different bases: PageFly $24/mo, billed monthly; Unbounce $29/mo flat, billed monthly. Only PageFly has a free plan.

What are PageFly and Unbounce used for?

PageFly: Build custom Shopify pages with drag-and-drop ease. Unbounce: Build landing pages that convert, faster than ever.

What does PageFly cost vs Unbounce?

PageFly's cheapest paid plan is Builder at $24/mo, billed monthly; it also has a free plan. Unbounce's cheapest paid plan is Starter at $29/mo flat, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 2, 2026.

What's the main difference between PageFly and Unbounce?

PageFly's main strength: free plan includes all app features with 1 published page. Unbounce's main strength: a/B testing built-in.

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