Razuna vs Brandfolder: Which Should You Choose in 2026?
Choosing between Razuna and Brandfolder comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated February 28, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
Razuna
Organize, find, and collaborate on all your digital assets with ease.
Best for you if:
- • You want to try before committing
- • You need digital asset management features specifically
- • Centralizes and organizes all digital assets for easy access.
- • Features AI-powered search and automatic version control to save time.
Brandfolder
Digital asset management
Best for you if:
- • You want the higher-rated option (9.5/10 vs 0.0/10)
- • You need marketing automation features specifically
- • Enterprise digital asset management platform by Smartsheet for organizing creative assets across 8K video, 3D, and images
- • AI-powered flat search and auto-tagging scans entire library including text in documents and objects in images
| At a Glance |  Razuna |  Brandfolder |
|---|---|---|
Price | Free + Paid | Paid |
Best For | Digital Asset Management | Marketing Automation |
Rating | —/100 | 95/100 |
| Feature | Razuna | Brandfolder |
|---|---|---|
| Pricing Model | Freemium | Paid |
| Editorial Score | — | 95 |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Digital Asset Management | Marketing AutomationDigital Asset Management |
How Razuna and Brandfolder Compare
Razuna
Organize, find, and collaborate on all your digital assets with ease.
Free tier available
Brandfolder
Digital asset management
Paid · 95/100 score
Razuna is a digital asset management tool. Brandfolder is in marketing automation.
Who Should Use What?
On a budget?
Razuna has a free tier. Brandfolder is paid only.
Go with: Razuna
Want the highest-rated option?
Brandfolder scores 95/100. Razuna is unrated.
Go with: Brandfolder
Value user reviews?
Neither has user reviews yet.
Go with: Brandfolder
3 Questions to Help You Decide
What's your budget?
Razuna is freemium. Brandfolder is paid. Razuna lets you start free.
What's your use case?
Razuna is a digital asset management tool. Brandfolder is in marketing automation. Pick the category that matches your needs.
How important are ratings?
Not all tools have been rated yet.
Key Takeaways
Brandfolder
- Higher score: 95/100 vs unrated
- Our pick for this comparison
Razuna
- Has a free tier
- Better fit for digital asset management
The Bottom Line
Brandfolder (95/100) is our pick. Razuna has a free tier if you want to test without paying.
Frequently Asked Questions
Is Razuna or Brandfolder better?
Brandfolder scores 95/100 in our evaluation. Razuna is freemium and Brandfolder is paid.
What are Razuna and Brandfolder used for?
Razuna: Organize, find, and collaborate on all your digital assets with ease.. Brandfolder: Digital asset management.
What does Razuna cost vs Brandfolder?
Razuna is freemium (free tier + paid plans). Brandfolder is a paid tool. Visit their websites for detailed pricing.