Shopify vs Volusion: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Shopify and Volusion side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Shopify leads on higher user rating and a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Shopify
Launch and grow your online store with ease
Best for you if:
- • You want easy to use
Volusion
Straightforward e-commerce for small businesses
Best for you if:
- • You want e-commerce platform
| At a Glance | Shopify | Volusion |
|---|---|---|
Starts at | Free plan, paid from $39/mo flat, billed monthly Basic plan | From $35/mo, billed monthly Personal plan |
Category | E-commerce Platforms Website Builders | Website Builders E-commerce Platforms |
Rating | 4.5/5 Capterra 4.5 · G2 4.4 11,858 reviews | 2.4/5 Trustpilot 1.0 · G2 3.2 · Capterra 3.8 502 reviews |
Free plan | No | No |
Watch out for | Third-party payment surcharge: using PayPal, Stripe, or any non-Shopify payment processor triggers a 2% (Basic), 1% (Grow), or 0.6% (Advanced) surcharge ON TOP of the processor's own fees. | n/a |
Choose Shopify or Volusion?
Choose Shopify if
- You want easy to use
- You want all-in-one solution
- You work in e-commerce platforms, not website builders
Choose Volusion if
- You want e-commerce platform
- You want good for small stores
- You work in website builders, not e-commerce platforms
In-Depth Analysis
Shopify
Launch and grow your online store with ease
Shopify's $39/mo Basic plan looks affordable until you add payment processing fees, apps, and themes.
Watch out
Third-party payment surcharge: using PayPal, Stripe, or any non-Shopify payment processor triggers a 2% (Basic), 1% (Grow), or 0.6% (Advanced) surcharge ON TOP of the processor's own fees.
Strengths
- Pro: Easy to use
- Pro: All-in-one solution
- Pro: Great app ecosystem
- Pro: Good for scaling
Weaknesses
- Con: Transaction fees unless using Shopify Payments
- Con: Monthly costs add up
- Con: Limited customization on lower plans
Key features
Volusion
Straightforward e-commerce for small businesses
Volusion's pricing is on the higher side compared to some competitors, especially for the lower tiers.
Strengths
- Pro: E-commerce platform
- Pro: Good for small stores
- Pro: Fair pricing
- Pro: Good features
- Pro: Active development
Weaknesses
- Con: UI dated
- Con: Limited features
- Con: Better alternatives exist
- Con: Feature gaps
- Con: Support varies
Key features
Plans and prices: Shopify vs Volusion
| Tool | Plans and prices | Source |
|---|---|---|
| Shopify |
| shopify.com/pricing read Nov 1, 2026 |
| Volusion |
| volusion.com/pricing read Oct 27, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Shopify pricing and Volusion pricing.
Key Takeaways
Shopify
- Higher user rating: 4.5/5 vs 2.4/5
- Has a free plan
Volusion
- Choose if you want straightforward e-commerce for small businesses
What the data shows
On the data below, Shopify leads on higher user rating and a free plan. We do not name an overall winner for this pair.
- Shopify has the higher user rating (4.5/5 from 11,858 reviews for Shopify, 2.4/5 from 502 reviews for Volusion).
- Entry prices are not ranked, they are charged on different bases: Shopify $39/mo flat, billed monthly; Volusion $35/mo, billed monthly.
- Only Shopify has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Shopify and Volusion compare in 2026?
On the data below, Shopify leads on higher user rating and a free plan. We do not name an overall winner for this pair. Shopify has the higher user rating (4.5/5 from 11,858 reviews for Shopify, 2.4/5 from 502 reviews for Volusion). Entry prices are not ranked, they are charged on different bases: Shopify $39/mo flat, billed monthly; Volusion $35/mo, billed monthly. Only Shopify has a free plan.
What are Shopify and Volusion used for?
Shopify: Launch and grow your online store with ease. Volusion: Straightforward e-commerce for small businesses.
What does Shopify cost vs Volusion?
Shopify's cheapest paid plan is Basic at $39/mo flat, billed monthly. Volusion's cheapest paid plan is Personal at $35/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 1, 2026.
What's the main difference between Shopify and Volusion?
Shopify's main strength: easy to use. Volusion's main strength: e-commerce platform.