VinSolutions vs Wallace DMS: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for VinSolutions and Wallace DMS side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
VinSolutions
Intelligent CRM and sales software for automotive dealerships to connect with customers and boost sales.
Best for you if:
- • You want identifies shoppers 9x more likely to buy using exclusive Cox Automotive data
Wallace DMS
Comprehensive dealer management software for marine, powersports, RV, and power equipment industries.
Best for you if:
- • You want tailored solutions for specific dealership types (marine, powersports, RV, power equipment)
| At a Glance | VinSolutions | Wallace DMS |
|---|---|---|
Starts at | Not published | Not published |
Category | CRM Sales | CRM Sales |
Rating | 4.4/5 G2 4.2 · Capterra 4.6 145 reviews | n/a |
Free plan | No | No |
Watch out for | n/a | Additional modules not included in base |
Choose VinSolutions or Wallace DMS?
Choose VinSolutions if
- You want identifies shoppers 9x more likely to buy using exclusive Cox Automotive data
- You want increases sales by up to 34% more vehicles per month
Choose Wallace DMS if
- You want tailored solutions for specific dealership types (marine, powersports, RV, power equipment)
- You want extensive experience with over 40 years in the industry
In-Depth Analysis
VinSolutions
Intelligent CRM and sales software for automotive dealerships to connect with customers and boost sales.
Strengths
- Pro: Identifies shoppers 9x more likely to buy using exclusive Cox Automotive data
- Pro: Increases sales by up to 34% more vehicles per month
- Pro: Automates and personalizes marketing campaigns across multiple channels
- Pro: Streamlines deal closing with efficient desking and proposal tools
- Pro: Enhances customer experience through AI-powered virtual assistance
Weaknesses
- Con: Specific pricing details are not publicly available
- Con: Requires integration with existing dealership systems
Key features
Wallace DMS
Comprehensive dealer management software for marine, powersports, RV, and power equipment industries.
Watch out
Additional modules not included in base
Strengths
- Pro: Tailored solutions for specific dealership types (marine, powersports, RV, power equipment)
- Pro: Extensive experience with over 40 years in the industry
- Pro: Comprehensive suite of integrated modules covering all core dealership operations
- Pro: Strong emphasis on customer support and smooth transition/onboarding
- Pro: Maintains vast library of manufacturer and aftermarket price files
Weaknesses
- Con: Specific pricing details are not publicly available
- Con: May require a significant transition for dealerships accustomed to older systems
- Con: Focus on specific industries might limit applicability for other types of dealerships
Key features
Plans and prices: VinSolutions vs Wallace DMS
| Tool | Plans and prices | Source |
|---|---|---|
| VinSolutions | No plan prices on file | vinsolutions.com/pro |
| Wallace DMS |
| wallacedms.com/price read Oct 7, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on VinSolutions pricing and Wallace DMS pricing.
Key Takeaways
VinSolutions
- Choose if you want intelligent CRM and sales software for automotive dealerships to connect with customers and boost sales
Wallace DMS
- Choose if you want comprehensive dealer management software for marine, powersports, RV, and power equipment industries
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- Only VinSolutions has a published user rating (4.4/5 from 145 reviews); Wallace DMS has none we can show.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do VinSolutions and Wallace DMS compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only VinSolutions has a published user rating (4.4/5 from 145 reviews); Wallace DMS has none we can show.
What are VinSolutions and Wallace DMS used for?
VinSolutions: Intelligent CRM and sales software for automotive dealerships to connect with customers and boost sales. Wallace DMS: Comprehensive dealer management software for marine, powersports, RV, and power equipment industries.
What does VinSolutions cost vs Wallace DMS?
VinSolutions has no public paid-plan price on file. Wallace DMS has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 7, 2026.
What's the main difference between VinSolutions and Wallace DMS?
VinSolutions's main strength: identifies shoppers 9x more likely to buy using exclusive Cox Automotive data. Wallace DMS's main strength: tailored solutions for specific dealership types (marine, powersports, RV, power equipment).