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About Bazaarvoice

Bazaarvoice is a leading user-generated content (UGC) platform that helps brands and retailers collect, display, and distribute authentic ratings, reviews, and visual UGC across the digital shelf. It empowers businesses to leverage customer voices to build trust, increase product discovery, and boost e-commerce conversions. The platform provides tools for effortless sourcing, verification, and syndication of UGC, ensuring that products are found, trusted, and chosen wherever customers shop. The platform is designed to optimize the entire e-commerce journey, from product pages to retail partners. It facilitates the collection of authentic customer content, including ratings, reviews, Q&A, and visual UGC, and then syndicates this content across a vast network of retailers. Bazaarvoice also incorporates features like AI-driven product discovery, creator marketing, and product sampling programs to drive sales and enhance the shopping experience. It's built for businesses looking to maximize their success by turning customer feedback into a powerful sales and marketing asset. Bazaarvoice serves both brands and retailers. For brands, it amplifies reviews across more products and retail sites, reaching a wider audience. For retailers, it enables the activation of vendor communities to collect and syndicate moderated, authentic content, boosting review volumes and sales by matching high-quality UGC with products on their sites.