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About Quartile

Quartile is a comprehensive retail media optimization platform designed for ecommerce brands of all sizes, from small businesses to enterprises. The platform combines proprietary AI algorithms with dedicated white-glove service to automate, optimize, and track advertising across multiple channels and marketplaces, including Amazon, Google Ads, Meta, Microsoft Ads, and Instacart. By ingesting real-time and historical data at the individual product (ASIN) level, Quartile enables granular control over campaigns, dynamic bidding, and placement adjustments to maximize return on ad spend and drive full-funnel growth. What sets Quartile apart is its unique blend of technology and human expertise. Every customer is assigned a dedicated strategist supported by channel specialists who proactively manage campaigns, meet regularly to review performance, and provide strategic recommendations. The platform's AI handles automations such as bid adjustments, campaign segmentation, and audience targeting, while the team focuses on unlocking new opportunities and refining strategy. With a significant customer base globally and substantial annual retail ad spend managed, Quartile is trusted by brands in every sector to deliver measurable results, including an average 41% increase in ROAS.