Dealertrack

Name: Dealertrack
Brand: Dealertrack
Rating: 4.4 (225 reviews)

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Connected dealership software for faster deals, improved profitability, and customer satisfaction.

Sales Finance Compliance CRM

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4.4(225 across the web)

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Reviews onG2CapterraSourceForge

225 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Streamlines the entire automotive deal process from start to finish.

Biggest con

Specific pricing details are not publicly available and require a demo/consultation.

TL;DR - Dealertrack

Connects entire dealership workflow from DMS to finance.
Accelerates deal processing, digital contracting, and funding.
Enhances compliance and customer satisfaction for dealers and lenders.

Pricing: Paid only

Best for: Enterprises & pros

4.4/5 across review platforms

What is Dealertrack?

Editorial review

Dealertrack provides a comprehensive suite of connected solutions designed to streamline operations for automotive dealerships and lending organizations. It integrates the entire deal process, from Dealer Management System (DMS) to finance, enabling faster transactions, increased profitability, and enhanced customer experiences. The platform offers tools for managing F&I processes, credit applications, compliance, and digital contracting, all backed by the extensive Cox Automotive ecosystem. This platform is ideal for both automotive dealers seeking to optimize their sales workflows, improve efficiency, and ensure compliance, and for lenders looking to make auto lending a smoother, more efficient, and profitable process. By connecting various stages of the vehicle sale and financing, Dealertrack helps users reduce friction across departments, accelerate funding, and maintain strong relationships with customers and partners.

Available on: Web

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourceus.dealertrack.com ↗

Pros & Cons

Pros

Streamlines the entire automotive deal process from start to finish.
Access to the industry's largest lender network for credit and digital contracting.
Built-in compliance features help protect dealerships from fraud and audit risks.
Cloud-based DMS allows for efficient work from anywhere.
Significantly speeds up contracting and funding processes, with 86% faster funding reported.

Cons

Specific pricing details are not publicly available and require a demo/consultation.
Primarily focused on the automotive industry, limiting broader application.

Ratings Across the Web

4.4(225 reviews)

SourceForge67 reviews

4.3/5

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Dealer Management System (DMS) with cloud-based accessF&I and Credit Application solutions with access to a large lender networkIntegrated compliance checks (Red Flag, OFAC, disclosures)Digital Contracting and Remote Signing for complete funding packagesF&I Aftermarket product integration with real-time pricingLoan Acquisition and Retention tools for customer engagementLoan Originations for efficient financing experiencesSeamless integration with over 375 OEMs and 1,500 lenders

Pricing

Paid

Dealertrack offers paid plans. Visit their website for current pricing details.

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Reviews

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4.4/5

Across 225 verified user reviews on Capterra, SourceForge, G2

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Dealertrack FAQ

How does Dealertrack streamline the automotive sales process?

Dealertrack integrates the entire deal process, from the Dealer Management System (DMS) to finance, to accelerate transactions. It provides tools for managing F&I processes, credit applications, compliance, and digital contracting, which helps optimize sales workflows and improve efficiency.

Which teams within a dealership benefit most from Dealertrack?

Dealertrack is ideal for sales teams seeking to optimize workflows and improve efficiency, as well as finance teams managing F&I processes and credit applications. It also benefits compliance teams by offering built-in features to protect against fraud and audit risks.

How does Dealertrack compare to DocuSign for digital contracting?

Dealertrack offers digital contracting as part of its comprehensive suite specifically for automotive deals, integrating it with DMS and finance processes. DocuSign provides general e-signature solutions, whereas Dealertrack's digital contracting is tailored to the automotive industry's specific needs and lender network.

What kind of integrations does Dealertrack offer for automotive lending?

Dealertrack provides access to the industry's largest lender network for credit applications and digital contracting. This connectivity helps streamline the auto lending process, enabling faster funding and more efficient transactions for dealerships and lending organizations.

How is Dealertrack priced?

Dealertrack is a paid product and does not include a permanently free tier. Specific pricing details are not publicly available and require a demo or consultation to obtain.

Can Dealertrack help dealerships manage compliance risks?

Yes, Dealertrack includes built-in compliance features designed to protect dealerships from fraud and audit risks. These tools help ensure that transactions adhere to regulatory requirements throughout the deal process.

Source: us.dealertrack.com

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