Is Ekho worth the price?
Ekho's pricing structure is entirely custom and per-sale fee based for most core offerings, making it difficult to assess fairness without specific figures.
This model can be generous for dealerships with lower sales volumes but potentially expensive for high-volume operations if the per-sale fee is high. It's best for dealerships seeking a highly tailored solution where cost scales directly with sales performance.
Pricing Plans
Digital Storefront (Website + Transaction Engine)
Per-sale fee Custom
Everything in all plans, plus:
- AI Website Builder
- Checkout
- F&I Aftermarket Engine
- Embedded Financing Engine
- Titling & Registration Engine
- Tax Engine
- Fraud Prevention
- Trade-In Valuation
Sales Agent (Website)
Custom
Everything in all plans, plus:
- AI Chat
- AI SMS
- AI Email
- Conversations Inbox
- Scheduling
- AI Website Builder
- Preorder
- Fraud Prevention
Sales Agent (Transaction Engine)
Per-sale fee Custom
Everything in all plans, plus:
- AI Chat
- AI SMS
- AI Email
- Conversations Inbox
- Scheduling
- Checkout
- F&I Aftermarket Engine
- Embedded Financing Engine
Operating System (Sales Agent + Website + Transaction Engine)
Per-sale fee Custom
Everything in all plans, plus:
- AI Chat
- AI SMS
- AI Email
- Conversations Inbox
- Scheduling
- AI Website Builder
- Checkout
- F&I Aftermarket Engine
Sales Agent
Custom
Everything in all plans, plus:
- AI Chat
- AI SMS
- AI Email
- Conversations Inbox
- Scheduling
- Preorder
- Fraud Prevention
- Trade-In Valuation
Transaction Engine
Per-sale fee Custom
Everything in all plans, plus:
- Checkout
- F&I Aftermarket Engine
- Embedded Financing Engine
- Titling & Registration Engine
- Tax Engine
- Fraud Prevention
- Configurator
- Preorder
Website
Custom
Everything in all plans, plus:
- AI Website Builder
- Trade-In Valuation
Included in all plans
- Financing Prequal
- CRM
- Reporting Analytics
- Inventory CMS
- SEO & GEO Monitor
- AI Listing Enrichment
- Compliance
- API & MCP
Hidden Costs & Gotchas
Custom pricing can hide high per-sale fees.
Potential for high transaction costs with volume.
Integration fees for existing systems.
No transparent monthly base rates.
Customization costs for specific needs.
Which Plan Do You Need?
Dealerships wanting performance-based pricing
Businesses needing comprehensive digital tools
Those seeking custom, integrated solutions
How Ekho Compares to Competitors
Unlike competitors like DealerSocket or CDK Global, which often have clear monthly subscription tiers, Ekho primarily uses a 'Per-sale fee Custom' model for its core offerings. This makes direct price comparison challenging, as Ekho's cost is directly tied to sales, whereas competitors typically charge a fixed monthly fee regardless of sales volume, potentially offering more predictable budgeting for dealerships.
Ekho Pricing FAQ
How much does Ekho cost?
Ekho uses custom pricing. Contact Ekho directly for a quote based on your team size and requirements.
Does Ekho have a free plan?
Ekho does not offer a permanent free plan. Paid plans are required from day one.
Is there a cheaper alternative to Ekho?
Yes. Popular alternatives to Ekho include My AI Front Desk, AgenticCalling AI, Fere AI, SecureLend Agents. Free alternatives include My AI Front Desk, AgenticCalling AI, SecureLend Agents. Compare them side-by-side on Toolradar.
Cheaper alternatives to Ekho
4 of 6 direct competitors below offer a free plan. Per-seat pricing varies up to 60% across this set.
