Reviews onG2Capterra
42 reviews trackedThe Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Comprehensive user-focused observability for both web and mobile.
Biggest con
No explicit mention of a free tier or trial on the provided pages.
TL;DR - Embrace
- Provides user-focused observability for web and mobile apps.
- Offers full visibility into end-user experience and technical performance.
- Connects product analytics with observability through user journey analysis.
Pricing: Free plan available
Best for: Growing teams
4.5/5 across review platforms
What is Embrace?
Embrace provides a user-focused observability platform that gives frontend teams full visibility into how their end users experience their products across both web and mobile applications. It extends traditional Real User Monitoring (RUM) to offer deep insights into user journeys and technical performance.
The platform helps engineers understand the impact of technical performance on user engagement by allowing them to build custom user flows and analyze them with granular tooling. This bridges the gap between product analytics and observability, enabling teams to proactively identify and resolve issues that affect user experience.
Embrace is designed for frontend teams and engineers who need to monitor, troubleshoot, and optimize the performance and reliability of their web and mobile applications from the end-user's perspective. It helps them navigate the complexities of modern application environments, including diverse devices, operating systems, and network conditions.
Available on: Web
Pros & Cons
Pros
- Comprehensive user-focused observability for both web and mobile.
- Bridges the gap between product analytics and technical observability.
- Provides granular insights into user experience and performance.
- Helps understand the impact of technical issues on user engagement.
Cons
- No explicit mention of a free tier or trial on the provided pages.
- Focuses primarily on frontend and user-side observability, not backend.
- Requires integration into existing web/mobile applications.
Ratings Across the Web
4.5(42 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Web Real User Monitoring (RUM)Mobile Real User Monitoring (RUM)User Journeys platform capabilityCustom flow building and analysisGranular tooling for performance analysisApplication Not Responding (ANR) error monitoringOpenTelemetry integration for mobile observability
Pricing Plans
Free TrialPricing checked Jun 19, 2026
FREE
Free
- Up to 1 million sessions / year
- Up to 5 users
- Errors, exceptions, and crashes
- Basic performance monitoring
- Basic dashboards and alerting
- 3 days of events data retention
- Error logs: free
- Up to 10 alert policies
PRO
$0.80 / 1,000 sessions
- Minimum spend of $80/month
- Up to 10 users
- Custom dashboards
- API access & metrics data forwarding
- Standard customer support
- 14 days of events data retention
- Discounts for higher session volume
- Error logs: free
ENTERPRISE
Custom
- Minimum spend of $80
- Unlimited users
- Custom metrics
- Events and spans forwarding
- Tagging and workflow features
- Gold-tier customer support
- 30 days of events data retention
- Error logs: free
Reviews
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4.5/5
Across 42 verified user reviews on G2, Capterra
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Embrace FAQ
How does Embrace help improve user engagement for web and mobile applications?
Embrace helps improve user engagement by providing full visibility into how end users experience products. It allows frontend teams to build custom user flows and analyze them with granular tooling, bridging the gap between product analytics and observability to resolve issues affecting user experience.
Which teams benefit most from using Embrace?
Embrace is designed for frontend teams and engineers who need to monitor, troubleshoot, and optimize the performance and reliability of their web and mobile applications. It is particularly useful for those focused on the end-user's perspective across diverse devices, operating systems, and network conditions.
How does Embrace compare to Datadog's offerings?
Embrace provides user-focused observability specifically for web and mobile applications, extending traditional Real User Monitoring with deep insights into user journeys. It focuses on bridging product analytics and technical observability, whereas Datadog offers a broader monitoring platform that includes backend systems.
What kind of limitations should users be aware of with Embrace?
Embrace primarily focuses on frontend and user-side observability, rather than backend systems. It also requires integration into existing web and mobile applications to function effectively.
Does Embrace include a free tier?
Yes, Embrace is available on a free tier. Paid plans are offered for users requiring more usage and additional features.
How does Embrace provide granular insights into user experience?
Embrace provides granular insights by allowing teams to build custom user flows and analyze them with specific tooling. This capability helps engineers understand the direct impact of technical performance on user engagement within their web and mobile applications.
Source: embrace.io