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Automated data removal service to protect your privacy from data brokers and people search sites.

From $7.99/mo, billed monthly Visit Website
Tracked since 2026

The Bottom Line

Price
From $7.99/mo, billed monthly. Compare plans

Key facts

  • Automatically removes personal data from data brokers and people search sites.
  • Reduces spam, scams, and risks of identity theft and online stalking.
  • Continuously monitors and sends recurring removal requests for ongoing protection.

Pros

  • Automates a complex and time-consuming data removal process
  • Leverages privacy laws (GDPR, CCPA, UK GDPR) for effective removals
  • Offers continuous monitoring and recurring requests for sustained privacy
  • Provides different plans, including family options, to suit various needs
  • Reduces exposure to spam, scams, and identity theft risks

Cons

  • No free tier or trial available
  • Unlimited custom removal requests are only available on higher-priced plans
  • Some requests may take over 30 days to process

What is Incogni?

Incogni is an automated personal data removal service designed to help individuals regain control over their personal information online. It works by identifying personal data (like names, addresses, emails, phone numbers, and more) that data brokers and people search sites have collected and then sending automated removal requests on the user's behalf. This process helps to reduce exposure to spam, scams, identity theft, online stalking, and other privacy risks. The service continuously monitors for reappearing data and sends recurring removal requests to ensure long-term protection. Incogni leverages privacy laws such as GDPR, CCPA, and UK GDPR to enforce data removal. It is ideal for anyone concerned about their digital privacy, seeking to minimize unwanted communications, or looking to protect themselves and their families from cyber threats and the misuse of their personal data.

Available on: Web

Preview

Key Features

  • Automated data removal from 420+ data broker sites
  • Removal of multiple emails, addresses, and phone numbers
  • Recurring removal requests to prevent data reappearance
  • Regular privacy reports on removal progress
  • Custom data removal requests for additional sites (Unlimited plans)
  • Family account features for up to 5 members (Family plans)
  • Live phone support (Unlimited plans)
  • 24/7 support options (live chat)

Pricing Plans

Pricing checked Oct 26, 2026. Source: incogni.com/pricing, read Oct 26, 2026

Incogni plans and prices, checked October 2026
Plan Price Details
Standard

$7.99 / month

Unlimited

$14.99 / month

  • Custom data removal: 2,000+ additional sites covered
  • Unlimited custom removal requests
  • Live phone support
Family Unlimited

$22.99 / month

  • Custom data removal: 2,000+ additional sites covered
  • Unlimited custom removal requests
  • Live phone support
+2 more
  • Family account features: Up to 5 members
  • Family account management
Family

$15.99 / month

  • Family account features: Up to 5 members
  • Family account management

Included in all plans

  • Automated data removal: 420+ data broker sites covered
  • Removal of multiple emails, addresses & phone numbers
  • Recurring removals

Is Incogni worth the price?

Fair value

Incogni's pricing is on the higher side compared to some competitors, especially for the 'Unlimited' tier at $14.99/month.

While the 'Standard' tier at $7.99/month offers good core functionality, the significant jump for custom removals and live support might be a barrier for some. It's best for individuals or families prioritizing comprehensive data removal and willing to pay for advanced features and support.

Full Incogni pricing: every plan, hidden costs and alternatives

How Incogni's pricing compares

At $7.99/mo, billed monthly, Incogni is the most premium of its 2 comparable direct competitors.

$1.79
Incogni
$7.99

Entry paid plan, monthly price, billed monthly. Pricing checked Oct 26, 2026.

Email me when Incogni changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

Incogni by the numbers

Toolradar data: Incogni's entry paid plan ($7.99/mo, billed monthly) ranks #10 of 21 for price among the Privacy Management tools with a verified entry price and no stated unit, where the median is $8/mo. As of Nov 2026.

Incogni compared with 52 Privacy Management tools on Toolradar, as of Nov 2026
Metric Incogni Peer median Position (1 is best)
Entry paid plan $7.99/mo, billed monthly $8/mo #10 of 21 tools with no stated price unit, verified price
Free plan No 40% have one n/a
Listed as an alternative to 4 tools 3 #18 of 52 (joint)

Listed as an alternative to: #23 on 2026-10-16 to #18 on 2026-11-02 (rank among 52 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Privacy Management data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Incogni by the numbers”, Nov 2026.

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Incogni FAQ

How does Incogni help reduce exposure to online risks?

Incogni reduces exposure to online risks by identifying and removing personal data from data brokers and people search sites. This automated removal process helps to minimize spam, scams, identity theft, and online stalking.

Which teams or individuals benefit most from Incogni?

Incogni is ideal for anyone concerned about their digital privacy, individuals seeking to minimize unwanted communications, or those looking to protect themselves and their families from cyber threats and the misuse of personal data.

How is Incogni priced?

Incogni is a paid product and does not offer a permanently free tier or trial. It provides different plans, including family options, to suit various needs.

What kind of personal data does Incogni target for removal?

Incogni targets personal data such as names, addresses, emails, and phone numbers that data brokers and people search sites have collected. It then sends automated removal requests for this information on the user's behalf.

Can Incogni ensure long-term protection of my data?

Yes, Incogni offers continuous monitoring for reappearing data and sends recurring removal requests to ensure long-term protection. This helps maintain privacy over time by addressing new instances of data collection.

How does Incogni's approach to privacy management compare to CyberGhost VPN?

Incogni focuses on the automated removal of personal data from data brokers and people search sites, leveraging privacy laws for effective removals. CyberGhost VPN, in contrast, primarily secures internet connections and masks IP addresses to enhance online anonymity rather than removing existing data.

What are the limitations users might encounter with Incogni?

Users should be aware that Incogni does not offer a free tier or trial. Additionally, unlimited custom removal requests are only available on higher-priced plans, and some data removal requests may take over 30 days to process.

How does Incogni pricing compare with other Privacy Management tools?

Incogni's entry paid plan ($7.99/mo, billed monthly) ranks #10 of 21 for price among the Privacy Management tools with a verified entry price and no stated unit, where the median is $8/mo. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

Source: incogni.com

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