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Pricing Calculator

Instapage Pricing Calculator

Estimate your monthly and annual cost for Instapage based on team size. Compare 2 plans side-by-side, then jump straight to cheaper alternatives if the total looks high.

Publications that cover the tools tracked here
  • TechCrunch
  • Bloomberg
  • The Information
  • Fortune
  • The Verge
2 plans
Team size
10 seats
1 50 100 200
Best fit for 10 seats
Build
$79
Flat monthly rate
Annual cost: $948/yr
  • Unlimited pages
  • A/B testing
  • Integrations
Converting
$159
Flat monthly rate
Annual cost: $1.9k/yr
  • Heatmaps
  • Personalization
  • Advanced analytics
See full Instapage pricing Estimates exclude taxes, add-ons, and discounts. Verify with Instapage before purchase.
Instapage monthly cost by team size, prices read October 2026. Per-seat plans are multiplied by the number of seats; yearly cost is 12 times the monthly figure.
Plan 5 seats 10 seats 25 seats 50 seats 100 seats
Build $79 $79 $79 $79 $79
Converting $159 $159 $159 $159 $159
Full review
Instapage review
Features, pros, cons, and integrations.
Pricing analysis
Instapage pricing review
Hidden costs, plan comparisons, and what to negotiate.
Cheaper options
Alternatives to Instapage
Compare Instapage vs direct competitors at the same price point.

Instapage pricing FAQ

How much does Instapage cost?

Instapage offers 2 plans. The lowest paid tier starts at $79/mo, billed monthly. Use the calculator above to estimate your total monthly and annual cost based on team size, or read our Instapage pricing breakdown for hidden costs.

Is the Instapage pricing calculator accurate?

The calculator uses Instapage's published list prices. Final pricing may include taxes, regional adjustments, annual discounts, or volume negotiation not reflected here. Verify the final number with Instapage before purchase.

Are there cheaper alternatives to Instapage?

Yes. Toolradar tracks direct competitors to Instapage that solve the same problem at a different price point. See our Instapage alternatives page for side-by-side cost comparisons, or browse our best landing pages ranking.

Methodology. Plan data is parsed from Instapage's public pricing page and refreshed by Toolradar editors. Figures are estimates: Instapage pricing can change, may include taxes, regional adjustments, or volume discounts not reflected here. Toolradar receives no commission from Instapage; our editorial policy explains how we stay independent. Always verify final pricing with Instapage before purchase.