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Monitor the web, analyze online conversations, and manage social media with one powerful tool.

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Reviews onG2Capterra
730 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Social listening

Biggest con

Limited features

TL;DR - Mention

  • Real-time media monitoring across 1 billion+ sources.
  • Comprehensive analytics and customizable reporting for insights.
  • Social media management features for content and engagement (publishing/responding moving to Agorapulse).
Pricing: Paid only
Best for: Enterprises & pros
4.5/5 across review platforms

What is Mention?

Editorial review
Mention is a comprehensive social listening and media monitoring tool designed for marketers, agencies, and founders. It allows users to gain full visibility into any topic, brand, or leading figure by analyzing mentions from over 1 billion sources in real-time. The platform offers easy and intuitive query building, keyword-based and page-based monitoring alerts, and valuable indicators like influence and sentiment. Beyond monitoring, Mention provides robust analytics and reporting capabilities, enabling users to create insightful, auto-updating reports and dashboards. It combines data from all sources to visualize key metrics such as reach, volume, sentiment, location, and source. The tool also includes features for social media management, such as content curation, AI tools for content creation, and the ability to publish and respond on major social networks, although publishing and responding features are being deprecated in favor of Agorapulse integration. Mention helps businesses with brand management, competitive analysis, market research, crisis management, PR management, and overall social media management.

Available on: Web

Pros & Cons

Pros

  • Social listening
  • Media monitoring
  • Fair pricing
  • Good alerts
  • Easy to use

Cons

  • Limited features
  • Accuracy varies
  • Better alternatives exist
  • Data retention limits
  • Support basic

Ratings Across the Web

4.5(730 reviews)

Mention holds an aggregate rating of 4.5 out of 5 from 730 reviews across G2 and Capterra, last checked August 24, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

Social listeningBrand monitoringSentiment analysisInfluencer identificationCompetitive analysisAlert system

Pricing Plans

Free Trial

Pricing checked Aug 25, 2026

Company

$599 / month

  • Real-time monitoring across 1 billion sources
  • Facebook, Instagram, Twitter/X, Reddit, TikTok, Pinterest, YouTube
  • News, blogs, forums monitoring
  • Review monitoring across 75+ sites
  • Advanced Boolean search up to 2000 chars
  • Sentiment analysis and trend identification
  • Competitor benchmarking
  • Custom reporting and dashboards

Is Mention worth the price?

55/100

Mention consolidated its pricing into a single Company plan starting at $599/month (annual billing, which saves 2 months, effectively $499/month).

The legacy Solo ($49/month), Pro ($99/month), and Pro Plus ($179/month) plans are no longer available to new customers. This means Mention is now firmly a mid-market/enterprise tool, there is no entry-level option for freelancers or small businesses.

At $599/month you get unlimited users, unlimited social accounts, 50,000 monthly mentions, and 5 alerts with advanced boolean search. For teams that actually need this volume, it is competitive with Brandwatch and Talkwalker.

But if you only need basic brand monitoring, you are overpaying significantly compared to Brand24 ($79/month) or Sprout Social ($249/month with social management included).

Hidden Costs & Gotchas

The base plan includes only 5 alerts (monitored topics). Additional alerts require contacting sales and increase the monthly cost, heavy monitoring across multiple brands or competitors can push costs well above $599/month.

Monthly mention quota is capped at 50,000. If you monitor high-volume keywords or trending topics, you will hit this limit and need to purchase additional quota at undisclosed per-mention pricing.

Historical data access (up to 2 years) is an add-on, not included in the base $599/month. Expect to pay extra for retroactive monitoring.

As of January 2026, social publishing and direct response features (Publish and Respond) were removed for all users. Mention is now monitoring-only, you will need a separate tool like Hootsuite or Buffer for social posting.

API access is included but rate limits are not publicly documented. Heavy API usage may require an Enterprise tier upgrade.

Annual billing is required for the $599/month price. Month-to-month pricing is higher and only available by contacting sales.

How Mention Compares to Competitors

Brand24 is the most direct alternative and significantly cheaper, their Team plan ($199/month) includes 5 users, 25,000 mentions, and AI-powered insights. Sprout Social costs more per-seat but bundles social publishing, analytics, and engagement tools that Mention dropped in January 2026. Brandwatch and Meltwater are enterprise alternatives with deeper analytics but cost 2-5x more. For teams that only need social listening without publishing, Brand24 offers the best price-to-value ratio in the market.

Reviews

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4.5/5

Across 730 verified user reviews on G2, Capterra

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Mention FAQ

How does Mention help with brand management?

Mention provides comprehensive social listening and media monitoring capabilities, allowing users to track mentions of their brand across over 1 billion sources in real-time. This helps businesses understand online conversations, manage their reputation, and identify potential crises early.

Which teams would benefit most from using Mention?

Mention is designed for marketers, agencies, and founders who need to monitor online conversations, analyze social media performance, and manage their brand's online presence. It supports brand management, competitive analysis, market research, crisis management, and PR management.

How does Mention compare to Brand24 for social listening?

Mention offers social listening and media monitoring across over 1 billion sources with real-time alerts and sentiment analysis. While Brand24 also provides monitoring, Mention is noted for its fair pricing and ease of use in setting up alerts.

What kind of limitations should users be aware of with Mention?

Users should note that Mention has limited features compared to some alternatives, and its data retention has limits. Additionally, while it offers support, it is considered basic, and the accuracy of its data can vary.

How is Mention priced?

Mention is a paid product and does not offer a permanently free tier. Its pricing is considered fair for the social listening and media monitoring capabilities it provides.

Can Mention be used for content creation and publishing on social media?

Mention includes features for content curation and AI tools for content creation. While it previously offered publishing and responding on major social networks, these features are being deprecated in favor of integration with Agorapulse.

How does Mention provide insights into online conversations?

Mention analyzes mentions from over 1 billion sources in real-time, offering valuable indicators like influence and sentiment. It combines data from all sources to visualize key metrics such as reach, volume, sentiment, location, and source in insightful, auto-updating reports and dashboards.

Source: mention.com

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