Segment Pricing 2026
Plans, costs, and free options for Segment
Last updated: January 26, 2026
TL;DR: Segment Pricing
Pricing Model
Paid
Starting Price
Contact sales
Free Option
Trial
Paid
Pricing Model
Segment is a paid tool with various pricing tiers based on features and team size. Contact them or visit their website for detailed pricing.
Visit Segment's website for current pricing
Free trial available
Available Plans
Connections
Custom
- 14-day free trial
- Real-time event collection
- Send to 700+ destinations
- 450+ pre-built integrations
- Data governance
- Reverse ETL
Customer Data Platform
Custom
- All Connections features
- Unified customer profiles
- Audience building
- AI-powered recommendations
- Profile API
- Dedicated support
Free Alternatives to Segment
Looking for a free option? Here are some alternatives with free plans:
Mixpanel
FreemiumProduct analytics for mobile and web
RudderStack
FreemiumCustomer data platform
Amplitude
FreemiumDigital analytics platform
Heap
FreemiumDigital insights platform
Segment vs Competitors: Pricing Comparison
See how Segment pricing compares to similar tools in Analytics
| Tool | Free Tier | Starting Price | Score | |
|---|---|---|---|---|
SegmentCurrent Customer data platform | No | — | —/100 | Details → |
MixpanelBest Value Product analytics for mobile and web | Yes | From 20/month | 86/100 | Pricing → |
RudderStack Customer data platform | Yes | $30/mo | 82/100 | Pricing → |
AmplitudeTop Rated Digital analytics platform | Yes | $49/mo | 87/100 | Pricing → |
Heap Digital insights platform | Yes | $300/mo | 84/100 | Pricing → |
mParticle Customer data infrastructure for enterpr... | No | — | —/100 | Pricing → |
Prices shown are starting prices. Actual pricing may vary based on features and team size.
See all alternatives →Segment Pricing FAQ
How much does Segment cost?
Segment offers the following plans: Connections (Custom), Customer Data Platform (Custom). A free trial is offered.
Is there a free version of Segment?
Segment does not have a permanent free plan, but offers a free trial to test the product.
Does Segment offer a free trial?
Yes, Segment offers a free trial so you can test before committing.
What are cheaper alternatives to Segment?
Free or freemium alternatives include Mixpanel, RudderStack, Amplitude. View our full comparison to find the best value.