Heap Pricing 2026

Plans, hidden costs, and cheaper alternatives compared

Is Heap worth the price?

75/10

Heap's pricing is fair for its Free and Growth tiers, offering good value for startups and growing businesses.

The Free tier is generous with 10K sessions and SSO, while the Growth tier at $300/month for up to 500K sessions and AI is competitive. The Pro tier is likely expensive, as 'Custom' pricing often implies higher costs for enterprise features.

It's best for businesses needing robust digital analytics from early-stage to enterprise.

Pricing Plans

Free Trial

Free

10K sessions/month
6 months data history
Core analytics charts
SSO

Growth

$300/month

Up to 500K sessions
12 months data history
AI assistant
Unlimited users

Pro

Custom

5M+ sessions
Account analytics
Session Replay add-on
Standard support

Calculate your cost View full pricing

Hidden Costs & Gotchas

Overage fees likely for exceeding session limits.

Session Replay is an add-on, not included.

Custom pricing for Pro tier can be very high.

Advanced support tiers likely cost extra.

Which Plan Do You Need?

Startups needing core analytics

Growing businesses with high traffic

Enterprises requiring advanced insights

How Heap Compares to Competitors

Compared to Mixpanel, which offers a free tier up to 100K MTUs and paid plans starting higher for more features, Heap's $300/month Growth tier for 500K sessions is quite competitive. Amplitude also offers a generous free tier, but its paid plans for similar session volumes can be more expensive, making Heap a strong contender for mid-market companies.

Heap Pricing FAQ

How much does Heap cost?

Heap starts at $300/month on the Growth plan. A free plan is also available with limited features.

Does Heap have a free plan?

Yes. Heap offers a free plan called "Free". It includes: 10K sessions/month, 6 months data history, Core analytics charts.

Does Heap offer a free trial?

Yes, Heap offers a free trial. No credit card is typically required to start the trial, though this may vary.

Is there a cheaper alternative to Heap?

Yes. Popular alternatives to Heap include Mixpanel, Amplitude, Segment, Google Analytics. Free alternatives include Mixpanel, Amplitude, Segment. Compare them side-by-side on Toolradar.