Mixpanel uses custom pricing.
Verified Sep 2026 from the official pricing page.
Is Mixpanel worth the price?
Mixpanel's free tier (1M events) is generous.
Growth pricing is competitive for product analytics.
Pricing Plans
Free
- 20M events/month
- Core reports
- Unlimited seats
- 90-day data history
Growth
From 20/month
- Unlimited data history
- Advanced analytics
- Data pipelines
- Group analytics
Enterprise
Contact sales
- SSO/SCIM
- Advanced permissions
- Dedicated support
- Data warehouse sync
Our Recommendation
startup
Free tier handles most early-stage needs. Growth when you scale.
enterprise
Enterprise for compliance and unlimited history.
How Mixpanel compares
6 of 6 direct competitors offer a free plan.
Mixpanel Pricing FAQ
How much does Mixpanel cost?
Mixpanel uses custom pricing. Contact Mixpanel directly for a quote based on your team size and requirements.
Does Mixpanel have a free plan?
Yes. Mixpanel offers a free plan called "Free". It includes: 20M events/month, Core reports, Unlimited seats.
What are alternatives to Mixpanel?
Alternatives to Mixpanel include Amplitude, PostHog, Heap, Pendo. Amplitude starts at $49/month; PostHog starts at $750/month; Heap starts at $300/month.
Mixpanel alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Mixpanel pricing — mixpanel.com/pricing (verified Sep 2026)
- Cite this data: Toolradar, Mixpanel pricing verified Sep 2026, toolradar.com/tools/mixpanel/pricing
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