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Privacy-first website analytics, GDPR compliant by default

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Reviews onG2Capterra
11 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Privacy compliant

Biggest con

Less detailed data

TL;DR - Plausible

  • Website analytics that respects privacy
  • No cookies means no consent banners needed
  • Simple dashboard shows what matters
Pricing: Paid only
Best for: Enterprises & pros
4.7/5 across review platforms

What is Plausible?

Editorial review
Plausible Analytics is a lightweight, privacy-focused alternative to Google Analytics. It provides essential website metrics without cookies, is GDPR compliant by default, and has a tracking script 75x smaller than Google Analytics.

Available on: Web

Pros & Cons

Pros

  • Privacy compliant
  • Simple dashboard
  • Lightweight script

Cons

  • Less detailed data
  • No free tier

Ratings Across the Web

4.7(11 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Privacy-focused analyticsNo cookies requiredGDPR compliantLightweight script (1KB)Real-time dashboardGoal trackingFunnel analysisOpen source

Pricing Plans

Starter

$9

  • Up to 10K pageviews/mo
  • 50 sites
  • Unlimited team members
  • Goals and conversions
  • Funnels

Growth

$19

  • Up to 100K pageviews/mo
  • 50 sites
  • All Starter features
  • API access
  • Priority support

How Plausible's pricing compares

At $9/mo, Plausible is the most affordable of its 5 direct competitors.

Plausible
$9
$300

Entry paid plan, monthly.

Reviews

4.7/5

Across 11 verified user reviews on Capterra, G2

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Plausible FAQ

How does Plausible Analytics handle bot traffic and referrer spam?

Plausible Analytics includes built-in bot filtering. It automatically excludes bots, referrer spam, and data center traffic to ensure that your statistics accurately reflect real human visits to your site.

Can I track the performance of my paid advertising campaigns with Plausible?

Yes, you can track UTM campaigns with Plausible. It offers automatic channel grouping for Paid Search or Affiliates, allowing you to analyze landing pages, conversions, and locations related to your ad campaigns.

What kind of insights does Plausible provide regarding AI tool traffic?

Plausible Analytics allows you to monitor traffic originating from AI tools such as ChatGPT, Perplexity, or Claude. You can identify which pages attract these AI visitors and track the conversions they complete.

How does Plausible integrate with Google Search Console?

Plausible allows you to connect your Google Search Console account. This integration enables you to view search queries and organic performance directly within your Plausible dashboard, consolidating your SEO content and conversion tracking.

Is it possible to track user engagement beyond page views, such as scroll depth?

Yes, Plausible automatically tracks scroll depth from 1 to 100 percent on every page without any additional setup or tag managers. You can also create scroll depth goals without needing to write any code.

How does Plausible ensure data privacy and compliance with regulations like GDPR?

Plausible is designed to be privacy-friendly, operating without cookies and collecting no personal data. All site measurement is carried out anonymously, and all visitor data is exclusively processed on servers owned and operated by European companies, ensuring it never leaves the EU.

Source: plausible.io

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