Smush Pricing 2026
Plans, hidden costs, and alternatives compared
Prices last confirmed on Oct 28, 2026 on wpmudev.com. Same data as Markdown or JSON.
Cite this data: Toolradar, Smush pricing verified Oct 2026, toolradar.com/tools/smush/pricing
Smush starts at $2.50/month on the Basic plan.
Verified Oct 2026 from the official pricing page.
Is Smush worth the price?
The pricing for Smush is quite generous, especially for the lower tiers.
At $2.50/month for a single site, the Basic plan offers excellent value, including all Pro plugins and CDN. The Premium plan at $1000/year seems disproportionately expensive compared to the Plus plan, which offers 10 site licenses for only $100/year.
This pricing structure is best for individual site owners and small agencies.
Pricing Plans
Free TrialBasic
$30 / y
Everything in all plans, plus:
- 1 Site License
- 5 GB CDN
- 5 GB Backups
Standard
$60 / y
Everything in all plans, plus:
- 3 Site License
- 10 GB CDN
- 10 GB Backups
Plus
$100 / y
Everything in all plans, plus:
- 10 Site License
- 20 GB CDN
- 20 GB Backups
Premium
$1000 / y
Everything in all plans, plus:
- Unlimited Site License
- 50 GB CDN
- 50 GB Backups
Included in all plans
- All Pro Plugins
- 24/7 Support
- White-label Billing
- Reseller Tickets
- Hosting Credit ($144)
Hidden Costs & Gotchas
CDN/backup limits could incur overages
How Smush compares
3 of 4 direct competitors offer a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| Smush | $2.50/month, billing unit not specified | No |
| Shortpixel | Free | Yes |
| Imagify | $4.99/month, billing unit not specified | Yes |
| TinyPNG | Free | Yes |
| Optimole | $19/month, billing unit not specified | No |
Smush Pricing FAQ
How much does Smush cost?
Smush starts at $2.50/month on the Basic plan. It offers 4 paid tiers ranging from $2.50/month to $83.33/month.
Does Smush have a free plan?
Smush is a paid product and does not offer a permanently free tier for its features. Access to its comprehensive image optimization capabilities, including advanced compression and CDN, is part of a WPMU DEV membership.
Does Smush offer a free trial?
Yes. Smush offers a free trial lasting 30 days.
What is the cheapest Smush paid plan?
The cheapest paid plan for Smush is "Basic" at $2.50/month. Key features include: 1 Site License, All Pro Plugins, 5 GB CDN.
What are alternatives to Smush?
Alternatives to Smush include Shortpixel, Imagify, TinyPNG, Optimole. Shortpixel, TinyPNG are fully free. Imagify starts at $4.99/month, billing unit not specified; Optimole starts at $19/month, billing unit not specified.
Does Smush have a promo code or discount code?
As of October 28, 2026, Toolradar has no Smush promo code, coupon or discount code on file. Smush's own pricing page (https://wpmudev.com/pricing, read October 28, 2026) does list a 30-day free trial, so you can start without a code. Offers change, so confirm the terms at checkout.
Smush alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Smush pricing: wpmudev.com/pricing (verified Oct 2026)
- Cite this data: Toolradar, Smush pricing verified Oct 2026, toolradar.com/tools/smush/pricing
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