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Marketo

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Marketo, an Adobe Company, offers the leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact.

Attribution · Email Marketing · Marketing

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1
product · all paid
2006
founded · United States
3.8/5
average rating · 3.2k reviews
1,001-5,000
employees · LinkedIn, Feb 2026
Tracking since 2006
1 product tracked

About Marketo

Marketo, an Adobe Company, offers the leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact. Consistently recognized as the industry’s innovation pioneer, Marketo Engage is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and openness.

Products by Marketo

Entry price: the cheapest paid plan on each vendor's pricing page, checked Oct 3, 2026. Ratings: Toolradar reviews, or the review sites' average (G2, Capterra, Trustpilot and others) with their count when we have too few of our own. Rankings: Toolradar Data, Nov 2, 2026.

Marketo competitors

Companies whose products Toolradar lists as alternatives to Marketo's.

Most compared on Toolradar

Visits to comparison pages over the last 30 days, to Nov 2, 2026.

Marketo: Frequently Asked Questions

What does Marketo do?

Marketo, an Adobe Company, offers the leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact. Consistently recognized as the industry’s innovation pioneer, Marketo Engage is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and openness.

What products does Marketo make?

Toolradar lists one Marketo product: Marketo (Orchestrate cross-channel campaigns with AI personalization and revenue attribution).

Does Marketo have a free plan?

No. Marketo has a free plan.

Who are Marketo's competitors?

Companies whose products Toolradar lists as alternatives to Marketo's: Salesforce (Pardot, Salesforce), HubSpot, ActiveCampaign, Mailchimp, Braze and Customer.io.

When was Marketo founded?

Marketo was founded in 2006.

Where is Marketo based?

Marketo is based in the United States.

How many employees does Marketo have?

Marketo has 1,001-5,000 employees (LinkedIn size band, as of Feb 2026).