Amplitude vs Howuku: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Amplitude and Howuku side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Amplitude
Understand user behavior with product analytics and experimentation
Best for you if:
- • You want powerful analytics features
Howuku
All-in-one website analytics and optimization platform for understanding user behavior.
Best for you if:
- • You want all-in-one solution with a single tracking code
| At a Glance | Amplitude | Howuku |
|---|---|---|
Starts at | Free plan, paid from $75/mo, billed yearly Plus (3M events) plan | Free plan, paid from $39/mo, billed monthly Basic Plan plan |
Category | Product Analytics Web Analytics | Web Analytics Product Analytics |
Rating | 4.5/5 G2 4.5 · Capterra 4.6 3,059 reviews | 4.5/5 Capterra 4.7 · Trustpilot 4.3 · G2 4.4 51 reviews |
Free plan | Yes | Yes |
Watch out for | MTU-based pricing can be expensive for products with many low-engagement users. A marketing site with 500K monthly visitors costs far more on Amplitude (MTU-based) than Mixpanel (event-based) if each visitor generates few events. | Session limits can lead to overage if not monitored. |
Choose Amplitude or Howuku?
Choose Amplitude if
- You want powerful analytics features
- You want good free tier
- You work in product analytics, not web analytics
Choose Howuku if
- You want all-in-one solution with a single tracking code
- You want comprehensive features for understanding user behavior and optimizing conversions
- You work in web analytics, not product analytics
In-Depth Analysis
Amplitude
Understand user behavior with product analytics and experimentation
Amplitude free Starter plan is genuinely useful: 10K monthly tracked users (MTUs), 10M events, session replay, and unlimited feature flags.
Watch out
MTU-based pricing can be expensive for products with many low-engagement users. A marketing site with 500K monthly visitors costs far more on Amplitude (MTU-based) than Mixpanel (event-based) if each visitor generates few events.
Strengths
- Pro: Powerful analytics features
- Pro: Good free tier
- Pro: Strong cohort analysis
- Pro: Session replay included
Weaknesses
- Con: Can be complex to set up
- Con: Expensive at scale
- Con: Learning curve for advanced features
Key features
Howuku
All-in-one website analytics and optimization platform for understanding user behavior.
Howuku's pricing is fair, especially for its comprehensive feature set.
Watch out
Session limits can lead to overage if not monitored.
Strengths
- Pro: All-in-one solution with a single tracking code.
- Pro: Comprehensive features for understanding user behavior and optimizing conversions.
- Pro: Easy to install and integrate with other tools.
- Pro: Does not slow down website performance.
- Pro: Offers a 14-day free trial without credit card.
Weaknesses
- Con: Does not support mobile app tracking.
- Con: No free tier available, only a trial for paid plans.
Key features
Plans and prices: Amplitude vs Howuku
| Tool | Plans and prices | Source |
|---|---|---|
| Amplitude |
| amplitude.com/pricing read Oct 14, 2026 |
| Howuku |
| howuku.com/pricing read Sep 29, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Amplitude pricing and Howuku pricing.
Key Takeaways
Amplitude
- Choose if you want understand user behavior with product analytics and experimentation
Howuku
- Choose if you want all-in-one website analytics and optimization platform for understanding user behavior
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- User ratings are within 0.2 points (4.5/5 from 3,059 reviews for Amplitude, 4.5/5 from 51 reviews for Howuku).
- Entry prices are not ranked, they are charged on different bases: Amplitude $75/mo, billed yearly; Howuku $39/mo, billed monthly.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Amplitude and Howuku compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. User ratings are within 0.2 points (4.5/5 from 3,059 reviews for Amplitude, 4.5/5 from 51 reviews for Howuku). Entry prices are not ranked, they are charged on different bases: Amplitude $75/mo, billed yearly; Howuku $39/mo, billed monthly. Both have a free plan.
What are Amplitude and Howuku used for?
Amplitude: Understand user behavior with product analytics and experimentation. Howuku: All-in-one website analytics and optimization platform for understanding user behavior.
What does Amplitude cost vs Howuku?
Amplitude's cheapest paid plan is Plus (3M events) at $75/mo, billed yearly; it also has a free plan. Howuku's cheapest paid plan is Basic Plan at $39/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 14, 2026.
What's the main difference between Amplitude and Howuku?
Amplitude's main strength: powerful analytics features. Howuku's main strength: all-in-one solution with a single tracking code.