Apollo.io vs Orty: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Apollo.io and Orty side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Best for you if:
- • You want to find leads, enrich contacts, automate outreach, and track engagement
Orty
Score prospects, review the evidence, and draft your first outreach email
Best for you if:
- • Freelancers who need to qualify prospects, draft pitches, and track client outreach
| At a Glance | Apollo.io | Orty |
|---|---|---|
Starts at | Free plan, paid from $49/seat/mo, billed yearly Basic plan | Free plan, paid from $5/mo, billed monthly Signal plan |
Category | Lead Generation Sales Intelligence | Sales Intelligence AI for Sales |
Rating | 4.1/5 G2 4.7 · Trustpilot 2.9 · Capterra 4.5 11,273 reviews | n/a |
Free plan | Yes | Yes |
Choose Apollo.io or Orty?
Choose Apollo.io if
- You want to find leads, enrich contacts, automate outreach, and track engagement
Choose Orty if
- Freelancers who need to qualify prospects, draft pitches, and track client outreach
In-Depth Analysis
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Apollo.io's pricing is fair for a sales intelligence and outreach platform.
Strengths
- Pro: Massive B2B contact database with 275M+ contacts
- Pro: Generous free tier with 50 credits/month
- Pro: All-in-one prospecting and engagement platform
- Pro: Strong CRM integrations with Salesforce and HubSpot
- Pro: AI-powered lead scoring and recommendations
Weaknesses
- Con: Data accuracy varies by region and industry
- Con: Credit system can be confusing
- Con: Email deliverability requires careful setup
- Con: Higher tiers needed for advanced features
- Con: Learning curve for full platform utilization
Key features
Orty
Score prospects, review the evidence, and draft your first outreach email
Orty's pricing is generous for solo users and small teams, with a free Scout tier that offers real utility and a $5 Signal plan that unlocks unlimited usage on your own key.
Key features
Plans and prices: Apollo.io vs Orty
| Tool | Plans and prices | Source |
|---|---|---|
| Apollo.io |
| apollo.io/pricing read Nov 4, 2026 |
| Orty |
| getorty.work/pricing read Nov 7, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Apollo.io pricing and Orty pricing.
Key Takeaways
Apollo.io
- Choose Apollo.io if you want to find leads, enrich contacts, automate outreach, and track engagement
Orty
- Worth considering for sales intelligence
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); Orty has none we can show.
- Entry prices are not ranked, they are charged on different bases: Apollo.io $49/seat/mo, billed yearly; Orty $5/mo, billed monthly.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
From the vendors
Written by the teams of these products, not by Toolradar. The comparison above is ours and vendors cannot edit it.
Frequently Asked Questions
How do Apollo.io and Orty compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); Orty has none we can show. Entry prices are not ranked, they are charged on different bases: Apollo.io $49/seat/mo, billed yearly; Orty $5/mo, billed monthly. Both have a free plan.
What are Apollo.io and Orty used for?
Apollo.io: Find leads, enrich contacts, automate outreach, and track engagement. Orty: Score prospects, review the evidence, and draft your first outreach email.
What does Apollo.io cost vs Orty?
Apollo.io's cheapest paid plan is Basic at $49/seat/mo, billed yearly; it also has a free plan. Orty's cheapest paid plan is Signal at $5/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Nov 7, 2026.
What's the main difference between Apollo.io and Orty?
Apollo.io's main strength: massive B2B contact database with 275M+ contacts. Orty focuses on score prospects, review the evidence, and draft your first outreach email.
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