Apollo.io vs SalesOne: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Apollo.io and SalesOne side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Best for you if:
- • You want a free tier before you commit
SalesOne
Research and qualify B2B accounts with sourced, dated buying signals
Best for you if:
- • US B2B teams of 5–500 selling high-value services or industrial products who want fewer, researched accounts
| At a Glance | Apollo.io | SalesOne |
|---|---|---|
Starts at | Free plan, paid from $49/seat/mo, billed yearly Basic plan | Not published |
Category | Lead Generation Sales Intelligence | Sales Intelligence Lead Generation |
Rating | 4.1/5 G2 4.7 · Trustpilot 2.9 · Capterra 4.5 11,273 reviews | n/a |
Free plan | Yes | No |
Choose Apollo.io or SalesOne?
Choose Apollo.io if
- You want a free tier before you commit
- You want massive B2B contact database with 275M+ contacts
- You want generous free tier with 50 credits/month
- You work in lead generation, not sales intelligence
Choose SalesOne if
- US B2B teams of 5–500 selling high-value services or industrial products who want fewer, researched accounts
- You want shows its work: all 802 companies turned down kept their reason, and all 375 buying signals link their source
- You want a review pass, on by default, re-checks every buying signal against its source before delivery
- You work in sales intelligence, not lead generation
In-Depth Analysis
Apollo.io
Find leads, enrich contacts, automate outreach, and track engagement
Apollo.io's pricing is fair for a sales intelligence and outreach platform.
Strengths
- Pro: Massive B2B contact database with 275M+ contacts
- Pro: Generous free tier with 50 credits/month
- Pro: All-in-one prospecting and engagement platform
- Pro: Strong CRM integrations with Salesforce and HubSpot
- Pro: AI-powered lead scoring and recommendations
Weaknesses
- Con: Data accuracy varies by region and industry
- Con: Credit system can be confusing
- Con: Email deliverability requires careful setup
- Con: Higher tiers needed for advanced features
- Con: Learning curve for full platform utilization
Key features
SalesOne
Research and qualify B2B accounts with sourced, dated buying signals
SalesOne's pricing is entirely opaque (all tiers are 'Contact for pricing'), which is unusual for a SaaS tool in this category.
Strengths
- Pro: Shows its work: all 802 companies turned down kept their reason, and all 375 buying signals link their source
- Pro: A review pass, on by default, re-checks every buying signal against its source before delivery
- Pro: Contact details only for the people the team picks, and never looked up twice
- Pro: A person approves every message, and every approval is recorded with who gave it
- Pro: People to work with: a strategist on Managed and Custom plans, plus a dedicated account manager on Custom
Weaknesses
- Con: Built for fewer, researched accounts, not bulk email volume
Key features
Plans and prices: Apollo.io vs SalesOne
| Tool | Plans and prices | Source |
|---|---|---|
| Apollo.io |
| apollo.io/pricing read Oct 14, 2026 |
| SalesOne |
| salesone.now/pricing |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Apollo.io pricing and SalesOne pricing.
Key Takeaways
Apollo.io
- Has a free plan
SalesOne
- Choose if you want research and qualify B2B accounts with sourced, dated buying signals
What the data shows
On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair.
- Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); SalesOne has none we can show.
- Apollo.io starts at $49/seat/mo, billed yearly; SalesOne has no public paid plan price on file.
- Only Apollo.io has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Apollo.io and SalesOne compare in 2026?
On the data below, Apollo.io leads on a free plan. We do not name an overall winner for this pair. Only Apollo.io has a published user rating (4.1/5 from 11,273 reviews); SalesOne has none we can show. Apollo.io starts at $49/seat/mo, billed yearly; SalesOne has no public paid plan price on file. Only Apollo.io has a free plan.
What are Apollo.io and SalesOne used for?
Apollo.io: Find leads, enrich contacts, automate outreach, and track engagement. SalesOne: Research and qualify B2B accounts with sourced, dated buying signals.
What does Apollo.io cost vs SalesOne?
Apollo.io's cheapest paid plan is Basic at $49/seat/mo, billed yearly; it also has a free plan. SalesOne has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 14, 2026.
What's the main difference between Apollo.io and SalesOne?
Apollo.io's main strength: massive B2B contact database with 275M+ contacts. SalesOne's main strength: shows its work: all 802 companies turned down kept their reason, and all 375 buying signals link their source.