Constant Contact vs Zoho Campaigns: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Constant Contact and Zoho Campaigns side by side. This page compares data; it is not a hands-on review.
On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Constant Contact
Established email marketing for small businesses
Best for you if:
- • You want easy to use
Zoho Campaigns
Improve your marketing with a unified solution for email and SMS marketing.
Best for you if:
- • You want a fully free tool (Constant Contact requires payment)
| At a Glance | Constant Contact | Zoho Campaigns |
|---|---|---|
Starts at | Free plan, paid from $12/mo, billed monthly Lite plan | Free 100% free |
Category | Marketing Automation Email Marketing | Marketing Automation Email Marketing |
Rating | 4.2/5 G2 4.1 · Capterra 4.3 10,413 reviews | 4.3/5 G2 4.3 · Capterra 4.3 1,359 reviews |
Free plan | Yes | Yes |
Watch out for | Potential for increased costs with additional users on Lite. | Overage fees for exceeding email/contact limits |
Choose Constant Contact or Zoho Campaigns?
Choose Constant Contact if
- You want easy to use
- You want good for beginners
Choose Zoho Campaigns if
- You want a fully free tool (Constant Contact requires payment)
- You want combines email and SMS marketing in one platform
- You want offers extensive personalization and automation capabilities
In-Depth Analysis
Constant Contact
Established email marketing for small businesses
Constant Contact's pricing is on the higher side compared to some market alternatives, especially for the Lite tier at $12/month which offers limited features and contacts.
Watch out
Potential for increased costs with additional users on Lite.
Strengths
- Pro: Easy to use
- Pro: Good for beginners
- Pro: Event marketing
- Pro: Templates
- Pro: Phone support
Weaknesses
- Con: Expensive for features
- Con: Limited automation
- Con: Dated interface
- Con: Competitors better value
- Con: Per-contact pricing
Key features
Zoho Campaigns
Improve your marketing with a unified solution for email and SMS marketing.
The 'Kostenlos' tier for Zoho Campaigns is quite generous, offering 6,000 emails and 2,000 contacts for free, which is more than many competitors provide in their free plans.
Watch out
Overage fees for exceeding email/contact limits
Strengths
- Pro: Combines email and SMS marketing in one platform.
- Pro: Offers extensive personalization and automation capabilities.
- Pro: Provides a wide variety of professional and responsive email templates.
- Pro: Includes robust analytics for campaign performance tracking.
- Pro: Integrates with numerous other platforms, including Zoho CRM and Shopify.
Weaknesses
- Con: The busy, layered interface with many settings and non-obvious concepts like topics gives Zoho Campaigns a steeper learning curve than lighter email tools, so new users need real time to configure and build campaigns.
- Con: Deliverability is a recurring complaint, with reviewers reporting that newsletters often land in the spam folder (especially for Gmail recipients) unless you carefully set up SPF, DKIM, and DMARC domain authentication.
- Con: The platform delivers most of its value only when paired with other Zoho products, and third-party integrations outside the Zoho ecosystem get mixed feedback, which limits it for teams built on non-Zoho stacks.
- Con: Email design and template flexibility is restrictive for unique layouts, and reviewers say support can be slow or unhelpful, particularly outside business hours and on lower-tier plans.
Key features
Plans and prices: Constant Contact vs Zoho Campaigns
| Tool | Plans and prices | Source |
|---|---|---|
| Constant Contact |
| constantcontact.com |
| Zoho Campaigns |
| zoho.com/campaigns read Oct 31, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Constant Contact pricing and Zoho Campaigns pricing.
Key Takeaways
Constant Contact
- Choose if you want established email marketing for small businesses
Zoho Campaigns
- Choose if you want improve your marketing with a unified solution for email and SMS marketing
What the data shows
On the data below the two are close or not directly comparable, so we do not name a winner for this pair.
- User ratings are within 0.2 points (4.2/5 from 10,413 reviews for Constant Contact, 4.3/5 from 1,359 reviews for Zoho Campaigns).
- Constant Contact starts at $12/mo, billed monthly; Zoho Campaigns has no public paid plan price on file.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Constant Contact and Zoho Campaigns compare in 2026?
On the data below the two are close or not directly comparable, so we do not name a winner for this pair. User ratings are within 0.2 points (4.2/5 from 10,413 reviews for Constant Contact, 4.3/5 from 1,359 reviews for Zoho Campaigns). Constant Contact starts at $12/mo, billed monthly; Zoho Campaigns has no public paid plan price on file. Both have a free plan.
What are Constant Contact and Zoho Campaigns used for?
Constant Contact: Established email marketing for small businesses. Zoho Campaigns: Improve your marketing with a unified solution for email and SMS marketing.
What does Constant Contact cost vs Zoho Campaigns?
Constant Contact's cheapest paid plan is Lite at $12/mo, billed monthly; it also has a free plan. Zoho Campaigns is free. Prices read on the vendors' pricing pages, latest check Oct 31, 2026.
What's the main difference between Constant Contact and Zoho Campaigns?
Constant Contact's main strength: easy to use. Zoho Campaigns's main strength: combines email and SMS marketing in one platform.