Skip to content

Convert vs SplitLab: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Convert and SplitLab side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, SplitLab leads on lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison Pricing checked Oct 27, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Convert

A/B testing, conversion rate optimization, web optimization platform

Best for you if:

  • • You want CRO agencies do not need to purchase multiple licenses for multiple clients

SplitLab

Test landing pages, track visitor behavior, and find conversion-winning variations

Best for you if:

  • • Agencies and marketers testing landing pages to improve conversion rates
At a glance: Convert vs SplitLab
At a Glance
Convert Convert
SplitLab SplitLab
Starts at
Free plan, paid from $299/mo, billed monthly Growth plan
Free plan, paid from $49/mo, billed monthly Pro plan
Category
A/B Testing Marketing
A/B Testing Landing Pages
Rating
n/a n/a
Free plan
No Yes

Choose Convert or SplitLab?

Convert

Choose Convert if

  • You want CRO agencies do not need to purchase multiple licenses for multiple clients
  • You want robust code editor for CSS & JavaScript
SplitLab

Choose SplitLab if

  • Agencies and marketers testing landing pages to improve conversion rates
  • You want a free tier before you commit
  • Budget matters ($49/mo, billed monthly vs $299/mo, billed monthly)

In-Depth Analysis

Convert Convert

A/B testing, conversion rate optimization, web optimization platform

Strengths

  • Pro: CRO agencies do not need to purchase multiple licenses for multiple clients
  • Pro: Robust code editor for CSS & JavaScript
  • Pro: Deep personalization with 40+ filters available
  • Pro: Fair pricing
  • Pro: No modules or add-ons

Weaknesses

  • Con: Entry plan does not offer multivariate testing capabilities
  • Con: Per-visitor pricing
  • Con: Support varies according to plan
  • Con: Learning curve

Key features

A/B testing Multivariate Testing, Multi-Page Testing Personalization Flicker-free Privacy focused Advanced Targeting & Goals

SplitLab SplitLab

Test landing pages, track visitor behavior, and find conversion-winning variations

Good value

SplitLab's pricing is fair and well-structured for a range of users.

Key features

A/B test URLs or raw HTML pages Route traffic through custom domains Track form submissions with one script tag Set traffic splits between variants Detect winners using chi-square statistical testing Add custom scripts or tracking pixels per variant

Plans and prices: Convert vs SplitLab

Plans and prices of Convert and SplitLab, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Convert
  • Growth: $299/mo, billed monthly
  • Pro: $420/mo, billed monthly
  • Enterprise: Free
convert.com/pricing read Sep 28, 2026
SplitLab
  • Starter: Free
  • Pro: $49/mo, billed monthly
  • Growth: $99/mo, billed monthly
  • Agency: $149/mo, billed monthly
  • Scale: $349/mo, billed monthly
trysplitlab.com read Oct 27, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Convert pricing and SplitLab pricing.

Key Takeaways

Convert

  • Choose if you want a/B testing, conversion rate optimization, web optimization platform

SplitLab

  • Lower entry price: $49/mo, billed monthly vs $299/mo, billed monthly

What the data shows

On the data below, SplitLab leads on lower entry price. We do not name an overall winner for this pair.

  • SplitLab has the lower entry price: $49/mo, billed monthly (Pro) against $299/mo, billed monthly (Growth) for Convert.
  • Both have a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Convert and SplitLab compare in 2026?

On the data below, SplitLab leads on lower entry price. We do not name an overall winner for this pair. SplitLab has the lower entry price: $49/mo, billed monthly (Pro) against $299/mo, billed monthly (Growth) for Convert. Both have a free plan.

What are Convert and SplitLab used for?

Convert: A/B testing, conversion rate optimization, web optimization platform. SplitLab: Test landing pages, track visitor behavior, and find conversion-winning variations.

What does Convert cost vs SplitLab?

Convert's cheapest paid plan is Growth at $299/mo, billed monthly. SplitLab's cheapest paid plan is Pro at $49/mo, billed monthly; it also has a free plan. Prices read on the vendors' pricing pages, latest check Oct 27, 2026.

What's the main difference between Convert and SplitLab?

Convert's main strength: CRO agencies do not need to purchase multiple licenses for multiple clients. SplitLab focuses on test landing pages, track visitor behavior, and find conversion-winning variations.

Related Comparisons & Resources

Compare other tools