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Crazy Egg vs Hotjar: Which is Better in 2026?

Choosing between Crazy Egg and Hotjar comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.

Bottom line: Hotjar wins this matchup. Our overall Heatmaps pick is FullStory. Our free Heatmaps pick is Microsoft Clarity. Pick Crazy Egg if you need marketing.

··Methodology
Editor reviewed0 verified reviews comparedPricing checked Sep 2026

Short on time? Here's the quick answer

We've tested both tools. Here's who should pick what:

Crazy Egg

Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.

Best for you if:

  • You want easy to set up
  • You want visual insights

Hotjar

Heatmaps and session recordings

Best for you if:

  • You want easy to use
  • You want visual heatmaps
At a Glance
Crazy EggCrazy Egg
HotjarHotjar
Starts at
FreeFree tier available
FreeFree tier available
Best For
MarketingHeatmaps
Rating
4.3/53.8/5
Free plan
Yes Yes

Choose Crazy Egg or Hotjar?

Crazy Egg

Choose Crazy Egg if

Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.

  • You want easy to set up
  • You want visual insights
  • Your work is marketing-shaped, not heatmaps-shaped
Hotjar

Choose Hotjar if

Heatmaps and session recordings

  • You want easy to use
  • You want visual heatmaps
  • Your work is heatmaps-shaped, not marketing-shaped
FeatureCrazy EggHotjar
Pricing ModelFreemiumFreemium
User Rating
4.3/5
214 reviews
3.8/5
948 reviews
Categories
MarketingWeb Analytics
HeatmapsAnalytics

In-Depth Analysis

Crazy EggCrazy Egg

Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.

Starts at Free
Good value

Crazy Egg's pricing, particularly at the Starter ($29) and Plus ($99) tiers, appears fair for businesses needing basic to moderate website optimization tools.

Watch out

Overage fees for exceeding pageview limits

Strengths

  • +Easy to set up
  • +Visual insights
  • +Good A/B testing
  • +Affordable

Weaknesses

  • -Limited free tier
  • -Basic compared to Hotjar
  • -Pageview limits

Key features

HeatmapsSession recordingsA/B testingSurveysConfettiOverlay

HotjarHotjar

Heatmaps and session recordings

Starts at Free
Fair value

Hotjar (now Contentsquare) offers solid heatmaps and recordings but pricing got complicated after the merger.

Watch out

Three separate products (Observe, Ask, Engage) each billed independently

Strengths

  • +Easy to use
  • +Visual heatmaps
  • +User feedback

Weaknesses

  • -Limited analytics
  • -Can slow site

Key features

HeatmapsSession recordingsSurveysFeedback widgetsFunnelsForm analytics

Pricing: Crazy Egg vs Hotjar

PlanCrazy EggHotjar
Tier 1
$29
Starter
Free
Basic
Tier 2
$99
Plus
$39
Plus
Tier 3
$249
Pro
$99
Business
Tier 4
$599
Enterprise
N/A

Pricing verified from each vendor's public pricing page. Compare in detail on Crazy Egg pricing and Hotjar pricing.

Who Should Use What?

On a budget?

Both are freemium. Compare plans on their websites.

Go with: Crazy Egg

Want the highest-rated option?

Crazy Egg: 4.3/5 (214 reviews). Hotjar: 3.8/5 (948 reviews).

Go with: Crazy Egg

Value user reviews?

Crazy Egg: 214 reviews (4.3/5). Hotjar: 948 reviews (3.8/5).

Go with: Hotjar

3 Questions to Help You Decide

1

What's your budget?

Both are freemium. Pricing won't help you decide here.

2

What's your use case?

Crazy Egg is a marketing tool. Hotjar is in heatmaps. Pick the category that matches your needs.

3

How important are ratings?

Crazy Egg is rated higher: 4.3/5 vs 3.8/5.

Key Takeaways

Hotjar

  • Larger review base (948 reviews)
  • Free tier available
  • Our pick for this comparison

Crazy Egg

  • Higher user rating: 4.3/5 vs 3.8/5
  • Better fit for marketing

The Bottom Line

Hotjar wins this matchup. Our overall Heatmaps pick is FullStory. Our free Heatmaps pick is Microsoft Clarity.

Frequently Asked Questions

Is Crazy Egg or Hotjar better?

Hotjar is rated in our evaluation. Both are freemium.

What are Crazy Egg and Hotjar used for?

Crazy Egg: Optimize your website with heatmaps, recordings, surveys, and A/B testing to understand user behavior.. Hotjar: Heatmaps and session recordings.

What does Crazy Egg cost vs Hotjar?

Crazy Egg is freemium (free tier + paid plans). Hotjar is freemium (free tier + paid plans). Visit their websites for detailed pricing.

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