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Fresha vs Phorest: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Fresha and Phorest side by side. This page compares data; it is not a hands-on review.

On the data: On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 1,911 user reviews compared Pricing checked Oct 13, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Fresha

Discover and book beauty and wellness appointments with top-rated salons and spas nearby.

Best for you if:

  • • You want easy to use for both clients and businesses

Phorest

All-in-one software for salons, spas, and aesthetic clinics to manage, market, and grow.

Best for you if:

  • • You want significantly reduces no-shows through deposits and automated reminders
At a Glance
FreshaFresha
PhorestPhorest
Starts at
From $9.63/mo, billed monthly Team plan
Not published
Category
Directories Meeting Scheduling
Practice Management CRM
Rating
4.7/5 Capterra 4.8 · G2 4.2 1,450 reviews4.7/5 Capterra 4.8 · G2 4.4 461 reviews
Free plan
No No
Watch out for
Overage fees for messages/emailsAdd-on costs for integrations

Choose Fresha or Phorest?

Fresha

Choose Fresha if

  • You want easy to use for both clients and businesses
  • You want comprehensive features for salon management
  • You work in directories, not practice management
Phorest

Choose Phorest if

  • You want significantly reduces no-shows through deposits and automated reminders
  • You want generates substantial additional revenue via integrated SMS and email marketing campaigns
  • You work in practice management, not directories

In-Depth Analysis

FreshaFresha

Discover and book beauty and wellness appointments with top-rated salons and spas nearby.

Good value

Fresha's pricing for Independent and Team tiers appears quite competitive and fair, especially given the per-team-member model for the Team plan at $8.95.

Watch out

Overage fees for messages/emails

Strengths

  • Pro: Easy to use for both clients and businesses
  • Pro: Comprehensive features for salon management
  • Pro: Attracts new clients through the Fresha marketplace
  • Pro: Automated reminders reduce no-shows
  • Pro: Flexible pricing with a free tier for basic use

Weaknesses

  • Con: Transaction fees apply for online and in-person payments
  • Con: Fees for new clients acquired through the Fresha marketplace
  • Con: Additional costs for advanced features like client loyalty and enhanced insights

Key features

Online appointment booking for clients Calendar and appointment scheduling for businesses Client management with consultation forms Point of sale (POS) and retail inventory management Marketing tools including email and SMS campaigns Online payments with no-show and cancellation fees

PhorestPhorest

All-in-one software for salons, spas, and aesthetic clinics to manage, market, and grow.

Fair value

This lack of transparency often indicates a higher price point, especially for the 'Ultimate' and 'Elite' tiers with advanced features.

Watch out

Add-on costs for integrations

Strengths

  • Pro: Significantly reduces no-shows through deposits and automated reminders.
  • Pro: Generates substantial additional revenue via integrated SMS and email marketing campaigns.
  • Pro: Increases rebookings by offering a convenient branded booking app.
  • Pro: Consolidates all essential business functions into a single platform, reducing administrative overhead.
  • Pro: Provides robust reporting and analytics to track growth and marketing ROI.

Weaknesses

  • Con: No free tier available, requiring an initial investment.
  • Con: The extensive feature set might have a learning curve for new users, though it's designed to be straightforward.

Key features

Appointment Calendar & Intelligent Scheduling 24/7 Online Booking System Custom-Branded Booking App Automated SMS & Email Reminders Integrated Marketing Suite with Templates Online Reputation Management & Review Generation

Plans and prices: Fresha vs Phorest

Plans and prices of Fresha and Phorest, as read on each vendor's pricing page. Each plan keeps its own billing unit.
ToolPlans and pricesSource
Fresha
  • Independent: $13.92/mo, billed yearly
  • Team: $9.63/mo, billed monthly
  • Enterprise: Custom pricing
fresha.com/pricingread Oct 13, 2026
Phorest
  • Starter: Custom pricing
  • Grow: Custom pricing
  • Ultimate: Custom pricing
  • Elite: Custom pricing
phorest.com/pricingread Sep 29, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Fresha pricing and Phorest pricing.

Key Takeaways

Fresha

  • Choose if you want discover and book beauty and wellness appointments with top-rated salons and spas nearby

Phorest

  • Choose if you want all-in-one software for salons, spas, and aesthetic clinics to manage, market, and grow

What the data shows

On the data below the two are close or not directly comparable, so we do not name a winner for this pair.

  • User ratings are within 0.2 points (4.7/5 from 1,450 reviews for Fresha, 4.7/5 from 461 reviews for Phorest).
  • Fresha starts at $9.63/mo, billed monthly; Phorest has no public paid plan price on file.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Fresha and Phorest compare in 2026?

On the data below the two are close or not directly comparable, so we do not name a winner for this pair. User ratings are within 0.2 points (4.7/5 from 1,450 reviews for Fresha, 4.7/5 from 461 reviews for Phorest). Fresha starts at $9.63/mo, billed monthly; Phorest has no public paid plan price on file.

What are Fresha and Phorest used for?

Fresha: Discover and book beauty and wellness appointments with top-rated salons and spas nearby. Phorest: All-in-one software for salons, spas, and aesthetic clinics to manage, market, and grow.

What does Fresha cost vs Phorest?

Fresha's cheapest paid plan is Team at $9.63/mo, billed monthly. Phorest has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 13, 2026.

What's the main difference between Fresha and Phorest?

Fresha's main strength: easy to use for both clients and businesses. Phorest's main strength: significantly reduces no-shows through deposits and automated reminders.

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