Phorest

Name: Phorest
Brand: Phorest
Rating: 4.7 (441 reviews)

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All-in-one software for salons, spas, and aesthetic clinics to manage, market, and grow.

Practice Management CRM Marketing Calendar

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4.7(441 across the web)

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Reviews onG2Capterra

441 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Significantly reduces no-shows through deposits and automated reminders.

Biggest con

No free tier available, requiring an initial investment.

TL;DR - Phorest

All-in-one management, marketing, and scheduling for salons, spas, and clinics.
Drives revenue growth through automated marketing, online booking, and loyalty programs.
Reduces no-shows and streamlines operations with intelligent scheduling and client management.

Pricing: Paid only

Best for: Enterprises & pros

4.7/5 across review platforms

What is Phorest?

Editorial review

Phorest is a comprehensive, all-in-one software solution designed specifically for salons, spas, and aesthetic clinics. It provides a suite of tools to streamline operations, enhance client experience, and drive revenue growth. The platform covers everything from intelligent scheduling and online booking to integrated marketing campaigns, client management, and detailed reporting. Phorest is ideal for businesses in the beauty and wellness industry, including hair salons, barber shops, beauty salons, spas, and aesthetic clinics, whether they operate a single location or multiple branches. It empowers owners and staff to manage appointments, client relationships, staff rosters, and marketing efforts efficiently, ultimately leading to reduced no-shows, increased rebookings, and improved profitability. The software focuses on providing a seamless experience for both businesses and their clients, offering features like branded booking apps, automated reminders, and online reputation management. It also includes advanced tools such as Phorest Ads Manager for social media advertising and Premium Consultations with face-mapping for aesthetic clinics, ensuring businesses can offer professional services and effectively market themselves.

Available on: Web, iOS, Android

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourcephorest.com ↗

Pros & Cons

Pros

Significantly reduces no-shows through deposits and automated reminders.
Generates substantial additional revenue via integrated SMS and email marketing campaigns.
Increases rebookings by offering a convenient branded booking app.
Consolidates all essential business functions into a single platform, reducing administrative overhead.
Provides robust reporting and analytics to track growth and marketing ROI.

Cons

No free tier available, requiring an initial investment.
The extensive feature set might have a learning curve for new users, though it's designed to be straightforward.

Ratings Across the Web

4.7(441 reviews)

Phorest holds an aggregate rating of 4.7 out of 5 from 441 reviews across G2 and Capterra, last checked March 19, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

Appointment Calendar & Intelligent Scheduling24/7 Online Booking SystemCustom-Branded Booking AppAutomated SMS & Email RemindersIntegrated Marketing Suite with TemplatesOnline Reputation Management & Review GenerationDigital Client Loyalty ProgramComprehensive Client Management (CRM)

Pricing Plans

Pricing checked Aug 19, 2026

Starter

Request a quote

Scheduling & Online Bookings with Deposits
Automated Email & SMS Reminders
Secure & Smart Client Cards
Video Consultations
Loyalty Programme (Treatcard)
Staff Rostering & Management
Smart Point-of-Sale system
Cardless Checkout with Stored Cards

Grow

Request a quote

Everything in Starter
Free Reconnect SMS to keep clients coming back
Get more 5 star reviews and referrals with Online Reputation Manager
Pre-Send Digital Consultation Forms Before Appointments
Send Consultation Forms at Time of Booking
PIN Authentication for Consultations
Manager View on PhorestGo
More Revenue with Online Store & Online Gift Vouchers

Ultimate

Request a quote

Everything in Grow
A Branded Booking App (iOS & Android) in the App Store for Your Clients
Digital Loyalty Programme for Your Clients
Client Referrals
Set Gamified Challenges & Goals for Staff Based on Business Metrics
Reserve with Google Integration

Elite

Request a quote

Everything in Ultimate
2-Way SMS
Find New Dream Clients & Retain Them with Phorest Ads Manager
Lead Management
Memberships
Premium Consultations
Premium Success Manager Dedicated to You

Calculate your cost View full pricing

Is Phorest worth the price?

65/100

Phorest's pricing structure, which requires a quote for all tiers, makes it difficult to assess fairness.

This lack of transparency often indicates a higher price point, especially for the 'Ultimate' and 'Elite' tiers with advanced features. It's best for established salons and spas looking for a comprehensive, enterprise-level solution.

Hidden Costs & Gotchas

Pricing only available via quote

Potential for high implementation fees

Add-on costs for integrations

Likely annual contracts for best rates

How Phorest Compares to Competitors

Compared to competitors like Vagaro, which offers plans starting around $30/month, or Mindbody, with plans from $159/month, Phorest's 'request a quote' model suggests a premium price. While Phorest offers extensive features, its lack of transparent pricing makes it less accessible for smaller businesses compared to these alternatives.

Reviews

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4.7/5

Across 441 verified user reviews on Capterra, G2

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Best Phorest Alternatives

Top alternatives based on features, pricing, and user needs.

FreshaPaid

Discover and book beauty and wellness appointments with top-rated salons and spas nearby.

4.7

MindbodyPaid

Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.

3.9

VagaroPaid

Book your next salon, spa, or fitness appointment with ease.

4.6

BooksyPaid

Effortless online appointment booking and business management for beauty and wellness professionals.

4.5

StyleSeatPaid

Online booking and business management for beauty and wellness professionals.

4.2

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Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Phorest vs FreshaHead-to-head: features, pricing, who wins Phorest vs MindbodyHead-to-head: features, pricing, who wins Phorest vs VagaroHead-to-head: features, pricing, who wins

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Phorest FAQ

How does Phorest help reduce missed appointments?

Phorest significantly reduces no-shows by utilizing deposits and automated reminders. This ensures clients are committed to their appointments and receive timely notifications.

Which teams would benefit most from Phorest?

Phorest is ideal for teams in hair salons, barber shops, beauty salons, spas, and aesthetic clinics. It provides comprehensive tools for managing appointments, client relationships, and marketing efforts across single or multiple locations.

How is Phorest priced?

Phorest is a paid product and does not include a permanently free tier. An initial investment is required to access its features and functionalities.

What kind of marketing features does Phorest offer?

Phorest offers integrated SMS and email marketing campaigns to generate additional revenue. It also includes Phorest Ads Manager for social media advertising and tools for online reputation management.

How does Phorest compare to Mindbody for salon management?

Phorest consolidates all essential business functions into a single platform, similar to Mindbody, but specifically highlights features like branded booking apps and advanced Premium Consultations with face-mapping for aesthetic clinics.

Can Phorest assist with client consultations for aesthetic clinics?

Yes, Phorest includes advanced tools like Premium Consultations with face-mapping specifically for aesthetic clinics. This feature helps businesses offer professional services and enhance the client consultation experience.

Source: phorest.com

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