FullStory vs Smartlook: Which Should You Choose in 2026?
Choosing between FullStory and Smartlook comes down to understanding what each tool does best. This comparison breaks down the key differences so you can make an informed decision based on your specific needs, not marketing claims.
By Toolradar Team · Last updated May 3, 2026 · Methodology
Short on time? Here's the quick answer
We've tested both tools. Here's who should pick what:
FullStory
Digital experience intelligence
Best for you if:
- 0
- • FullStory is a digital experience platform that records and analyzes user sessions
- • It captures every click and scroll to help teams understand and improve UX
Smartlook
Session recordings and behavior analytics
Best for you if:
- 0
- • You want to try before committing
- • Smartlook is a product analytics tool with session recordings
- • It combines quantitative analytics with qualitative insights
| At a Glance |  FullStory |  Smartlook |
|---|---|---|
Price | Paid | Free + Paid |
Best For | Screen Recording | Screen Recording |
Rating | — | — |
| Feature | FullStory | Smartlook |
|---|---|---|
| Pricing Model | Paid | Freemium |
| Community Rating | No ratings yet | No ratings yet |
| Total Reviews | 0 | 0 |
| Community Upvotes | 0 | 0 |
| Categories | Screen RecordingWeb Analytics | Screen RecordingWeb Analytics |
How FullStory and Smartlook Compare
FullStory
Digital experience intelligence
Paid
Smartlook
Session recordings and behavior analytics
Free tier available
Who Should Use What?
On a budget?
Smartlook has a free tier. FullStory is paid only.
Go with: Smartlook
Want the highest-rated option?
Neither has user reviews yet.
Go with: FullStory
Value user reviews?
Neither has user reviews yet.
Go with: FullStory
3 Questions to Help You Decide
What's your budget?
FullStory is paid. Smartlook is freemium. Smartlook lets you start free.
What's your use case?
Both are screen recording tools. Compare their specific features to decide.
How important are ratings?
Neither has user reviews yet.
Key Takeaways
FullStory
- 0
- Our pick for this comparison
Smartlook
- Has a free tier
The Bottom Line
FullStory is our pick. Smartlook has a free tier if you want to test without paying.
Frequently Asked Questions
Is FullStory or Smartlook better?
FullStory is rated high in our evaluation. FullStory is paid and Smartlook is freemium.
What are FullStory and Smartlook used for?
FullStory: Digital experience intelligence. Smartlook: Session recordings and behavior analytics.
What does FullStory cost vs Smartlook?
FullStory is a paid tool. Smartlook is freemium (free tier + paid plans). Visit their websites for detailed pricing.