Hootsuite vs Zoho Social: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Hootsuite and Zoho Social side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Zoho Social leads on higher user rating and a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Hootsuite
Social media management platform
Best for you if:
- • You want enterprise features
Zoho Social
Manage your social media presence, schedule posts, monitor engagement, and analyze performance.
Best for you if:
- • You want a free tier before you commit
| At a Glance | Hootsuite | |
|---|---|---|
Starts at | From $99/mo, billed monthly Professional plan | Free plan |
Category | Social Media Management Marketing | Social Media Management Marketing |
Rating | 4.3/5 G2 4.3 · Capterra 4.4 11,255 reviews | 4.7/5 Capterra 4.7 · G2 4.6 6,408 reviews |
Free plan | No | Yes |
Watch out for | Enterprise pricing is custom and starts at $15,000/year, potentially much higher. | n/a |
Choose Hootsuite or Zoho Social?
Choose Hootsuite if
- You want enterprise features
- You want great analytics
Choose Zoho Social if
- You want a free tier before you commit
- You want comprehensive features for scheduling, monitoring, and analytics
- You want supports a wide range of social media platforms, including newer ones like TikTok and Threads
In-Depth Analysis
Hootsuite
Social media management platform
Hootsuite's pricing is on the expensive side, especially for smaller businesses.
Watch out
Enterprise pricing is custom and starts at $15,000/year, potentially much higher.
Strengths
- Pro: Enterprise features
- Pro: Great analytics
- Pro: Team collaboration
Weaknesses
- Con: Expensive
- Con: Complex interface
Key features
Zoho Social
Manage your social media presence, schedule posts, monitor engagement, and analyze performance.
Strengths
- Pro: Comprehensive features for scheduling, monitoring, and analytics.
- Pro: Supports a wide range of social media platforms, including newer ones like TikTok and Threads.
- Pro: Offers robust collaboration tools for teams and agencies.
- Pro: Includes AI assistance for content creation and replies.
- Pro: Provides detailed reporting and insights into audience engagement.
Weaknesses
- Con: The free plan is limited to one brand and six channels.
- Con: Advanced features like custom reports and CRM integration are only available in higher-tier plans.
- Con: The pricing structure for agencies might become complex with add-ons for more brands and team members.
Key features
Plans and prices: Hootsuite vs Zoho Social
| Tool | Plans and prices | Source |
|---|---|---|
| Hootsuite |
| hootsuite.com/pricing read Oct 13, 2026 |
| Zoho Social | No plan prices on file | zoho.com |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Hootsuite pricing and Zoho Social pricing.
Key Takeaways
Hootsuite
- Choose if you want social media management platform
Zoho Social
- Higher user rating: 4.7/5 vs 4.3/5
- Has a free plan
What the data shows
On the data below, Zoho Social leads on higher user rating and a free plan. We do not name an overall winner for this pair.
- Zoho Social has the higher user rating (4.3/5 from 11,255 reviews for Hootsuite, 4.7/5 from 6,408 reviews for Zoho Social).
- Hootsuite starts at $99/mo, billed monthly; Zoho Social has no public paid plan price on file.
- Only Zoho Social has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Hootsuite and Zoho Social compare in 2026?
On the data below, Zoho Social leads on higher user rating and a free plan. We do not name an overall winner for this pair. Zoho Social has the higher user rating (4.3/5 from 11,255 reviews for Hootsuite, 4.7/5 from 6,408 reviews for Zoho Social). Hootsuite starts at $99/mo, billed monthly; Zoho Social has no public paid plan price on file. Only Zoho Social has a free plan.
What are Hootsuite and Zoho Social used for?
Hootsuite: Social media management platform. Zoho Social: Manage your social media presence, schedule posts, monitor engagement, and analyze performance.
What does Hootsuite cost vs Zoho Social?
Hootsuite's cheapest paid plan is Professional at $99/mo, billed monthly. Zoho Social has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Oct 13, 2026.
What's the main difference between Hootsuite and Zoho Social?
Hootsuite's main strength: enterprise features. Zoho Social's main strength: comprehensive features for scheduling, monitoring, and analytics.