Hotjar vs UXCam: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Hotjar and UXCam side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, UXCam leads on higher user rating. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Hotjar
Heatmaps and session recordings
Best for you if:
- • You want easy to use
UXCam
Product analytics without the complexity, offering AI-powered insights for mobile and web apps.
Best for you if:
- • You want reduces time to insights with AI analysis
| At a Glance | Hotjar | UXCam |
|---|---|---|
Starts at | Free plan, paid from $49/mo, billed yearly Growth plan | Free plan |
Category | Web Analytics Heatmaps | Web Analytics Product Analytics |
Rating | 3.8/5 Capterra 4.6 · G2 4.3 · Trustpilot 2.4 948 reviews | 4.6/5 G2 4.6 · Capterra 4.7 234 reviews |
Free plan | Yes | Yes |
Watch out for | Three separate products (Observe, Ask, Engage) each billed independently | n/a |
Choose Hotjar or UXCam?
Choose Hotjar if
- You want easy to use
- You want visual heatmaps
Choose UXCam if
- You want reduces time to insights with AI analysis
- You want automatic data capture minimizes engineering overhead
In-Depth Analysis
Hotjar
Heatmaps and session recordings
Hotjar (now Contentsquare) offers solid heatmaps and recordings but pricing got complicated after the merger.
Watch out
Three separate products (Observe, Ask, Engage) each billed independently
Strengths
- Pro: Easy to use
- Pro: Visual heatmaps
- Pro: User feedback
Weaknesses
- Con: Limited analytics
- Con: Can slow site
Key features
UXCam
Product analytics without the complexity, offering AI-powered insights for mobile and web apps.
The 'Request pricing' model for Starter and Growth, and 'Get a demo' for Enterprise, suggests potentially higher costs than competitors who publish their pricing.
Strengths
- Pro: Reduces time to insights with AI analysis
- Pro: Automatic data capture minimizes engineering overhead
- Pro: Combines quantitative and qualitative data in one platform
- Pro: Strong privacy and security features
- Pro: Lightweight SDK ensures app performance
Weaknesses
- Con: Specific pricing details are not readily available on the public site
- Con: AI features might require a learning curve for new users
- Con: Focus on mobile and web might not cover all digital product types
Key features
Plans and prices: Hotjar vs UXCam
| Tool | Plans and prices | Source |
|---|---|---|
| Hotjar |
| contentsquare.com/pricing read Nov 1, 2026 |
| UXCam |
| uxcam.com/pricing read Nov 1, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Hotjar pricing and UXCam pricing.
Key Takeaways
Hotjar
- Choose if you want heatmaps and session recordings
UXCam
- Higher user rating: 4.6/5 vs 3.8/5
What the data shows
On the data below, UXCam leads on higher user rating. We do not name an overall winner for this pair.
- UXCam has the higher user rating (3.8/5 from 948 reviews for Hotjar, 4.6/5 from 234 reviews for UXCam).
- Hotjar starts at $49/mo, billed yearly; UXCam has no public paid plan price on file.
- Both have a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Hotjar and UXCam compare in 2026?
On the data below, UXCam leads on higher user rating. We do not name an overall winner for this pair. UXCam has the higher user rating (3.8/5 from 948 reviews for Hotjar, 4.6/5 from 234 reviews for UXCam). Hotjar starts at $49/mo, billed yearly; UXCam has no public paid plan price on file. Both have a free plan.
What are Hotjar and UXCam used for?
Hotjar: Heatmaps and session recordings. UXCam: Product analytics without the complexity, offering AI-powered insights for mobile and web apps.
What does Hotjar cost vs UXCam?
Hotjar's cheapest paid plan is Growth at $49/mo, billed yearly; it also has a free plan. UXCam has no public paid-plan price on file. Prices read on the vendors' pricing pages, latest check Nov 1, 2026.
What's the main difference between Hotjar and UXCam?
Hotjar's main strength: easy to use. UXCam's main strength: reduces time to insights with AI analysis.