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HubSpot vs Trengo: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for HubSpot and Trengo side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, HubSpot leads on lower entry price and a free plan; Trengo leads on higher user rating. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 19,422 user reviews compared Pricing checked Nov 2, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

HubSpot

CRM platform for scaling businesses

Best for you if:

  • • You want generous free tier with CRM, forms, email, live chat, and basic reporting at no cost

Trengo

All-in-one customer engagement platform

Best for you if:

  • • You want excellent WhatsApp integration
At a glance: HubSpot vs Trengo
At a Glance
HubSpot HubSpot
Trengo Trengo
Starts at
Free plan, paid from $7/mo, billed monthly Starter plan
From $299/mo, billed monthly Boost plan
Category
CRM Workflow Automation
Customer Support Communication
Rating
3.9/5 G2 4.4 · Capterra 4.5 · TrustRadius 4.3 19,150 reviews 4.3/5 G2 4.4 · Capterra 4.1 272 reviews
Free plan
No No
Watch out for
Contact pricing is the biggest trap: Marketing Hub Pro includes only 2,000 marketing contacts. Broadcasting and voice calling are separate paid add-ons

Choose HubSpot or Trengo?

HubSpot

Choose HubSpot if

  • You want generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
  • You want unified platform eliminates data silos between marketing, sales, and service teams
  • Budget matters ($7/mo, billed monthly vs $299/mo, billed monthly)
  • You work in CRM, not customer support
Trengo

Choose Trengo if

  • You want excellent WhatsApp integration
  • You want good team collaboration
  • You work in customer support, not CRM

In-Depth Analysis

HubSpot HubSpot

CRM platform for scaling businesses

Fair value

HubSpot's pricing is the most complex in SaaS, 7 Hubs, 4 tiers each, per-seat AND per-contact charges, plus mandatory onboarding fees.

Watch out

Contact pricing is the biggest trap: Marketing Hub Pro includes only 2,000 marketing contacts.

Strengths

  • Pro: Generous free tier with CRM, forms, email, live chat, and basic reporting at no cost
  • Pro: Unified platform eliminates data silos between marketing, sales, and service teams
  • Pro: Intuitive interface with short learning curve compared to Salesforce
  • Pro: Extensive integration marketplace and open API for custom connections
  • Pro: HubSpot Academy provides free certifications and high-quality training content

Weaknesses

  • Con: Pricing escalates quickly, Professional and Enterprise tiers are expensive for SMBs
  • Con: Marketing contacts model means you pay more as your database grows
  • Con: CMS is less flexible than WordPress for heavily customized websites
  • Con: Reporting and analytics lag behind dedicated BI tools like Looker or Tableau
  • Con: Contract terms require annual commitment; no monthly billing on higher tiers

Key features

Free CRM with contact management, deal tracking, and company records Marketing Hub with email campaigns, landing pages, forms, and ad management Sales Hub with pipeline management, sequences, quotes, and meeting scheduling Service Hub with ticketing, knowledge base, live chat, and customer feedback Content Hub for website building with drag-and-drop editor and SEO tools Operations Hub for data sync, workflow automation, and data quality tools

Trengo Trengo

All-in-one customer engagement platform

Fair value

Trengo's pricing looks simple on the surface, two published plans at €299/month (Boost) and €499/month (Pro), but the real cost is in the add-ons.

Watch out

Broadcasting and voice calling are separate paid add-ons

Strengths

  • Pro: Excellent WhatsApp integration
  • Pro: Good team collaboration
  • Pro: Easy automation setup

Weaknesses

  • Con: Can get expensive with many channels
  • Con: Analytics are basic
  • Con: Mobile app needs improvement

Key features

WhatsApp Business Team inbox Flow builder Live chat widget Chatbots Customer profiles

Plans and prices: HubSpot vs Trengo

Plans and prices of HubSpot and Trengo, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
HubSpot
  • Free tools: Free
  • Starter: $7/mo, billed monthly
  • Professional: $800/mo, billed monthly
  • Enterprise: Custom pricing
hubspot.com/pricing read Nov 2, 2026
Trengo
  • Boost: $299/mo, billed monthly
  • Pro: $499/mo, billed monthly
  • Enterprise: Custom pricing
trengo.com/pricing read Oct 23, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on HubSpot pricing and Trengo pricing.

Key Takeaways

HubSpot

  • Lower entry price: $7/mo, billed monthly vs $299/mo, billed monthly
  • Has a free plan

Trengo

  • Higher user rating: 4.3/5 vs 3.9/5

What the data shows

On the data below, HubSpot leads on lower entry price and a free plan; Trengo leads on higher user rating. We do not name an overall winner for this pair.

  • Trengo has the higher user rating (3.9/5 from 19,150 reviews for HubSpot, 4.3/5 from 272 reviews for Trengo).
  • HubSpot has the lower entry price: $7/mo, billed monthly (Starter) against $299/mo, billed monthly (Boost) for Trengo.
  • Only HubSpot has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do HubSpot and Trengo compare in 2026?

On the data below, HubSpot leads on lower entry price and a free plan; Trengo leads on higher user rating. We do not name an overall winner for this pair. Trengo has the higher user rating (3.9/5 from 19,150 reviews for HubSpot, 4.3/5 from 272 reviews for Trengo). HubSpot has the lower entry price: $7/mo, billed monthly (Starter) against $299/mo, billed monthly (Boost) for Trengo. Only HubSpot has a free plan.

What are HubSpot and Trengo used for?

HubSpot: CRM platform for scaling businesses. Trengo: All-in-one customer engagement platform.

What does HubSpot cost vs Trengo?

HubSpot's cheapest paid plan is Starter at $7/mo, billed monthly. Trengo's cheapest paid plan is Boost at $299/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 2, 2026.

What's the main difference between HubSpot and Trengo?

HubSpot's main strength: generous free tier with CRM, forms, email, live chat, and basic reporting at no cost. Trengo's main strength: excellent WhatsApp integration.

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