Is Trengo worth the price?
Trengo's pricing looks simple on the surface — two published plans at €299/month (Boost) and €499/month (Pro) — but the real cost is in the add-ons.
Extra conversations (€18/100), AI surcharges (€0.30/conversation), and per-user fees ($30-$50/user) add up fast. A 20-user team handling 3,000 conversations/month on Pro could easily hit €700+/month.
The conversation-based pricing model punishes growth.
Pricing Plans
Free TrialBoost
$299/month
- Up to 10 users
- Omnichannel inbox
- Basic automation
- Widget integration
- Basic reporting
Pro
$499/month
- Up to 20 users
- Advanced integrations
- Whitelabeling
- Advanced reporting
- Priority support
Enterprise
Custom
- Unlimited users
- Custom setup
- Dedicated support
- SLA guarantees
- Custom integrations
Hidden Costs & Gotchas
Additional conversations beyond included quota
€18 per 100 (monthly) or €15 per 100 (annual)
AI surcharge of €0.30 per AI-handled conversation (monthly) or €0.25 (annual)
Extra users
€30/user on Boost, €50/user on Pro (monthly) or €25/€40 annually
Broadcasting and voice calling are separate paid add-ons
Boost plan includes only 10 users and 500 conversations/month — easy to outgrow quickly
Annual billing actually costs MORE per month (€349 vs €299 for Boost) — the 'save 20%' refers to per-conversation and per-user add-on discounts only
Which Plan Do You Need?
Teams needing WhatsApp Business API integration
Customer support teams handling multi-channel conversations
Businesses wanting AI-powered chatbot automation
Companies managing support across WhatsApp, email, and social
Our Recommendation
smb
Pro at €499/month makes sense if you need WhatsApp Business API and handle 1,500+ conversations/month. Budget an extra €100-200/month for conversation overages and AI surcharges.
startup
Boost at €299/month is expensive for early-stage. Consider Crisp (€95/mo for 20 seats) or Tidio (free tier + $29/mo) for basic live chat before committing to Trengo.
enterprise
Enterprise plan for custom conversation limits and dedicated success manager. Negotiate AI surcharge caps — at scale, €0.30/conversation becomes a major cost center.
How Trengo Compares to Competitors
Intercom starts at $39/seat/month (Essential) with AI included — more flexible per-seat model. Zendesk Suite starts at $55/agent/month — broader feature set without conversation caps. Freshdesk is free for up to 2 agents, $15/agent/month for Growth. Crisp offers 20 seats for €95/month — 3x cheaper than Trengo Boost. Trengo's edge: native WhatsApp Business API and AI Journeys automation.
Trengo Pricing FAQ
How much does Trengo cost?
Trengo starts at $299/month on the Boost plan. It offers 2 paid tiers ranging from $299/month up to $499/month.
Does Trengo have a free plan?
Trengo does not offer a permanent free plan. However, a free trial is available.
Does Trengo offer a free trial?
Yes, Trengo offers a free trial. No credit card is typically required to start the trial, though this may vary.
What is the cheapest Trengo paid plan?
The cheapest paid plan for Trengo is "Boost" at $299/month. Key features include: Up to 10 users, Omnichannel inbox, Basic automation.
Is there a cheaper alternative to Trengo?
Yes. Popular alternatives to Trengo include Intercom, Zendesk, HubSpot, Missive. Free alternatives include HubSpot, Missive, Slack. Compare them side-by-side on Toolradar.
Cheaper alternatives to Trengo
3 of 6 direct competitors below offer a free plan. Per-seat pricing varies up to 60% across this set.
