IFTTT vs Power Automate: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for IFTTT and Power Automate side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, IFTTT leads on lower entry price and a free plan. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
IFTTT
Every thing works better together
Best for you if:
- • You want a free tier before you commit
Power Automate
Automate workflows across cloud, desktop, and AI with 1,000+ connectors
Best for you if:
- • You want deep integration with the entire Microsoft ecosystem
| At a Glance | ||
|---|---|---|
Starts at | Free plan, paid from $2.99/mo, billed monthly Pro plan | From $15/user/mo, billed monthly Premium plan |
Category | No-Code Workflow Automation | Workflow Automation Automation |
Rating | 4.4/5 G2 4.4 117 reviews | 4.4/5 G2 4.4 · Capterra 4.4 1,331 reviews |
Free plan | Yes | No |
Watch out for | n/a | Microsoft footer: published prices are for marketing and may differ at checkout by currency and region. |
Choose IFTTT or Power Automate?
Choose IFTTT if
- You want a free tier before you commit
- You want easy to use
- You want device support
- Budget matters ($2.99/mo, billed monthly vs $15/user/mo, billed monthly)
- You work in no-code, not workflow automation
Choose Power Automate if
- You want deep integration with the entire Microsoft ecosystem
- You want 1,000+ connectors cover most enterprise applications
- You work in workflow automation, not no-code
In-Depth Analysis
IFTTT
Every thing works better together
IFTTT's pricing is generally fair, with the Free tier offering a good starting point for basic automation.
Strengths
- Pro: Easy to use
- Pro: Device support
- Pro: Good free tier
Weaknesses
- Con: Limited complexity
- Con: Slower execution
Key features
Power Automate
Automate workflows across cloud, desktop, and AI with 1,000+ connectors
Microsoft's Power Automate page lists Premium at $15/user/month paid yearly, Process at $150/bot/month, and Hosted Process at $215/bot/month.
Watch out
Microsoft footer: published prices are for marketing and may differ at checkout by currency and region.
Strengths
- Pro: Deep integration with the entire Microsoft ecosystem
- Pro: 1,000+ connectors cover most enterprise applications
- Pro: Copilot AI makes workflow creation accessible to non-developers
- Pro: Process mining identifies automation opportunities automatically
- Pro: Leader in Gartner Magic Quadrant for RPA validates enterprise readiness
Weaknesses
- Con: Steep learning curve for advanced RPA and process mining features
- Con: Desktop automation bots cost $150/bot/month on top of per-user fees
- Con: Requires Microsoft ecosystem investment to unlock full value
- Con: Free trial limited to 30 days with no permanent free tier
Key features
Plans and prices: IFTTT vs Power Automate
| Tool | Plans and prices | Source |
|---|---|---|
| IFTTT |
| ifttt.com/pricing read Oct 7, 2026 |
| Power Automate |
| microsoft.com/en-us/power-platform/products/pow… read Oct 10, 2026 |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on IFTTT pricing and Power Automate pricing.
Key Takeaways
IFTTT
- Lower entry price: $2.99/mo, billed monthly vs $15/user/mo, billed monthly
- Has a free plan
Power Automate
- Choose if you want automate workflows across cloud, desktop, and AI with 1,000+ connectors
What the data shows
On the data below, IFTTT leads on lower entry price and a free plan. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.4/5 from 117 reviews for IFTTT, 4.4/5 from 1,331 reviews for Power Automate).
- IFTTT has the lower entry price: $2.99/mo, billed monthly (Pro) against $15/user/mo, billed monthly (Premium) for Power Automate.
- Only IFTTT has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do IFTTT and Power Automate compare in 2026?
On the data below, IFTTT leads on lower entry price and a free plan. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.4/5 from 117 reviews for IFTTT, 4.4/5 from 1,331 reviews for Power Automate). IFTTT has the lower entry price: $2.99/mo, billed monthly (Pro) against $15/user/mo, billed monthly (Premium) for Power Automate. Only IFTTT has a free plan.
What are IFTTT and Power Automate used for?
IFTTT: Every thing works better together. Power Automate: Automate workflows across cloud, desktop, and AI with 1,000+ connectors.
What does IFTTT cost vs Power Automate?
IFTTT's cheapest paid plan is Pro at $2.99/mo, billed monthly; it also has a free plan. Power Automate's cheapest paid plan is Premium at $15/user/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 10, 2026.
What's the main difference between IFTTT and Power Automate?
IFTTT's main strength: easy to use. Power Automate's main strength: deep integration with the entire Microsoft ecosystem.