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Insightly vs Vtiger: Pricing and Ratings Compared (2026)

Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Insightly and Vtiger side by side. This page compares data; it is not a hands-on review.

On the data: On the data below, Insightly leads on a free plan; Vtiger leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

Data comparison compiled by Toolradar, not hand-reviewed Methodology
Data comparison 2,365 user reviews compared Pricing checked Nov 8, 2026

Short on time? Here's the quick answer

Based on published vendor pricing and features and on public review data, here's who should pick what:

Insightly

Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses.

Best for you if:

  • • You want a free tier before you commit

Vtiger

All-in-one CRM for customer-centric businesses

Best for you if:

  • • You want a tool that provides a unified platform for marketing, sales, and support teams with a 360-degree view of customer data (One View)
At a glance: Insightly vs Vtiger
At a Glance
Insightly Insightly
Vtiger Vtiger
Starts at
Free plan, paid from $29/user/mo, billed monthly Plus plan
From $12/user/mo, billed monthly One Growth plan
Category
CRM Marketing Automation
CRM Sales
Rating
4.1/5 G2 4.2 · Capterra 4.0 1,602 reviews 4.3/5 G2 4.3 · Capterra 4.3 · TrustRadius 4.5 763 reviews
Free plan
Yes No
Watch out for
n/a Potential for add-on feature costs

Choose Insightly or Vtiger?

Insightly

Choose Insightly if

  • You want a free tier before you commit
Vtiger

Choose Vtiger if

  • You want a tool that provides a unified platform for marketing, sales, and support teams with a 360-degree view of customer data (One View)
  • Budget matters ($12/user/mo, billed monthly vs $29/user/mo, billed monthly)

In-Depth Analysis

Insightly Insightly

Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses.

Good value

Insightly's pricing starts fairly with a generous Free tier, but quickly escalates.

Strengths

  • Pro: Good for small business CRM
  • Pro: Project management
  • Pro: Fair pricing
  • Pro: Google integration
  • Pro: Easy to use

Weaknesses

  • Con: Limited features
  • Con: Reporting basic
  • Con: Customization limited
  • Con: Support varies
  • Con: Better for small teams

Key features

CRM platform Project management Marketing automation Lead routing Workflow automation AppConnect

Vtiger Vtiger

All-in-one CRM for customer-centric businesses

Good value

Vtiger's pricing is quite generous, especially with the free 'Pilot' tier offering basic CRM for up to 10 users.

Watch out

Potential for add-on feature costs

Strengths

  • Pro: Provides a unified platform for marketing, sales, and support teams with a 360-degree view of customer data (One View).
  • Pro: Offers AI-powered features like Vtiger Calculus for sales recommendations, chatbots, and generative/predictive AI designers for enhanced customer interactions and insights.
  • Pro: Highly adaptable and customizable for various team sizes and industries, with flexible and affordable pricing options.
  • Pro: Includes robust sales automation features such as pipeline management, playbooks, process designer, and CPQ (Configure, Price, Quote).
  • Pro: Recognized as a leader in the CRM industry by Gartner Magic Quadrant for Sales Force Automation and other review platforms.

Weaknesses

  • Con: The information provided does not detail specific limitations regarding integration complexity with certain niche applications.
  • Con: While offering mobile apps, the extent of feature parity with the desktop version is not explicitly detailed.
  • Con: The content does not specify potential learning curves for advanced AI features or extensive customization options.

Key features

Sales automation Marketing automation Helpdesk Project management Inventory

Plans and prices: Insightly vs Vtiger

Plans and prices of Insightly and Vtiger, as read on each vendor's pricing page. Each plan keeps its own billing unit.
Tool Plans and prices Source
Insightly
  • Free: Free
  • Plus: $29/user/mo, billed monthly
  • Professional: $49/user/mo, billed monthly
  • Enterprise: $99/user/mo, billed monthly
insightly.com read Oct 3, 2026
Vtiger
  • One Growth: $12/user/mo, billed monthly
  • One Professional: $30/user/mo, billed monthly
  • One Enterprise: $42/user/mo, billed monthly
  • One AI: $50/user/mo, billed monthly
  • Enterprise: $42/user/mo
vtiger.com/pricing read Nov 8, 2026

Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Insightly pricing and Vtiger pricing.

Key Takeaways

Insightly

  • Has a free plan

Vtiger

  • Higher user rating: 4.3/5 vs 4.1/5
  • Lower entry price: $12/user/mo, billed monthly vs $29/user/mo, billed monthly

What the data shows

On the data below, Insightly leads on a free plan; Vtiger leads on higher user rating and lower entry price. We do not name an overall winner for this pair.

  • Vtiger has the higher user rating (4.1/5 from 1,602 reviews for Insightly, 4.3/5 from 763 reviews for Vtiger).
  • Vtiger has the lower entry price: $12/user/mo, billed monthly (One Growth) against $29/user/mo, billed monthly (Plus) for Insightly.
  • Only Insightly has a free plan.

Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate

Frequently Asked Questions

How do Insightly and Vtiger compare in 2026?

On the data below, Insightly leads on a free plan; Vtiger leads on higher user rating and lower entry price. We do not name an overall winner for this pair. Vtiger has the higher user rating (4.1/5 from 1,602 reviews for Insightly, 4.3/5 from 763 reviews for Vtiger). Vtiger has the lower entry price: $12/user/mo, billed monthly (One Growth) against $29/user/mo, billed monthly (Plus) for Insightly. Only Insightly has a free plan.

What are Insightly and Vtiger used for?

Insightly: Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses. Vtiger: All-in-one CRM for customer-centric businesses.

What does Insightly cost vs Vtiger?

Insightly's cheapest paid plan is Plus at $29/user/mo, billed monthly; it also has a free plan. Vtiger's cheapest paid plan is One Growth at $12/user/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Nov 8, 2026.

What's the main difference between Insightly and Vtiger?

Insightly's main strength: good for small business CRM. Vtiger's main strength: provides a unified platform for marketing, sales, and support teams with a 360-degree view of customer data (One View).

Spotted an outdated price or a wrong fact? Suggest a correction: we check it against the vendor's own page. Work for one of these vendors? Claim your listing to update it yourself.

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