Klaviyo vs Textedly: Pricing and Ratings Compared (2026)
Entry prices and free plans as read on each vendor's pricing page, and user ratings as published on review sites, for Klaviyo and Textedly side by side. This page compares data; it is not a hands-on review.
On the data: On the data below, Klaviyo leads on a free plan; Textedly leads on lower entry price. We do not name an overall winner for this pair.
Short on time? Here's the quick answer
Based on published vendor pricing and features and on public review data, here's who should pick what:
Klaviyo
Email marketing for e-commerce
Best for you if:
- • You want a free tier before you commit
Textedly
SMS marketing platform for businesses
Best for you if:
- • You want supports both SMS and MMS messaging for rich content delivery
| At a Glance | Klaviyo | Textedly |
|---|---|---|
Starts at | Free plan, paid from $20/mo, billed monthly Email plan | From $19/mo, billed monthly Bronze plan |
Category | Marketing Automation Email Marketing | Marketing Automation SMS Marketing |
Rating | 4.6/5 G2 4.6 · Capterra 4.6 1,901 reviews | 4.6/5 G2 4.6 · Capterra 4.5 1,784 reviews |
Free plan | Yes | No |
Watch out for | Since Feb 2025, you pay for ALL active profiles, not just contacts you email. Imported but unengaged contacts still count toward billing | n/a |
Choose Klaviyo or Textedly?
Choose Klaviyo if
- You want a free tier before you commit
- You want e-commerce focused
- You want powerful segmentation
Choose Textedly if
- You want supports both SMS and MMS messaging for rich content delivery
- You want offers a free account to get started without a credit card
- Budget matters ($19/mo, billed monthly vs $20/mo, billed monthly)
In-Depth Analysis
Klaviyo
Email marketing for e-commerce
Since February 2025, billing is based on total active profiles (not just emailed contacts), which effectively raised prices for most users.
Watch out
Since Feb 2025, you pay for ALL active profiles, not just contacts you email. Imported but unengaged contacts still count toward billing
Strengths
- Pro: E-commerce focused
- Pro: Powerful segmentation
- Pro: Revenue attribution
Weaknesses
- Con: Expensive at scale
- Con: Learning curve
Key features
Textedly
SMS marketing platform for businesses
Textedly's pricing is moderately expensive, especially for businesses with higher messaging needs.
Strengths
- Pro: Supports both SMS and MMS messaging for rich content delivery.
- Pro: Offers a free account to get started without a credit card.
- Pro: High open rates (98%) and customer preference for texting (90%) suggest effective communication channel.
- Pro: Provides AI-powered features using Chat GPT for automated content generation, personalization, and campaign brainstorming.
- Pro: Flexible pricing with no long-term contracts and the ability to pause accounts, suitable for seasonal businesses.
Weaknesses
- Con: The pricing structure is based on a single user seat across all listed plans, which may be limiting for larger teams.
- Con: The number of custom keywords included is limited even on higher-tier plans, potentially restricting campaign segmentation for complex needs.
- Con: While AI features are highlighted, the extent of AI integration beyond content generation (e.g., audience segmentation, predictive analytics) is not explicitly detailed.
Key features
Plans and prices: Klaviyo vs Textedly
| Tool | Plans and prices | Source |
|---|---|---|
| Klaviyo |
| klaviyo.com/pricing read Oct 5, 2026 |
| Textedly |
| textedly.com/pricing |
Prices as read on each vendor's own pricing page on the date shown. Plans are listed per tool and are not matched against the other tool's plans: a plan name or price in one column says nothing about the same row in the other. Details on Klaviyo pricing and Textedly pricing.
Key Takeaways
Klaviyo
- Has a free plan
Textedly
- Lower entry price: $19/mo, billed monthly vs $20/mo, billed monthly
What the data shows
On the data below, Klaviyo leads on a free plan; Textedly leads on lower entry price. We do not name an overall winner for this pair.
- User ratings are within 0.2 points (4.6/5 from 1,901 reviews for Klaviyo, 4.6/5 from 1,784 reviews for Textedly).
- Textedly has the lower entry price: $19/mo, billed monthly (Bronze) against $20/mo, billed monthly (Email) for Klaviyo.
- Only Klaviyo has a free plan.
Criteria: user rating (only above 20 reviews on both sides, gap of 0.2 or more), entry price (only on the same billing basis), free plan. How we rate
Frequently Asked Questions
How do Klaviyo and Textedly compare in 2026?
On the data below, Klaviyo leads on a free plan; Textedly leads on lower entry price. We do not name an overall winner for this pair. User ratings are within 0.2 points (4.6/5 from 1,901 reviews for Klaviyo, 4.6/5 from 1,784 reviews for Textedly). Textedly has the lower entry price: $19/mo, billed monthly (Bronze) against $20/mo, billed monthly (Email) for Klaviyo. Only Klaviyo has a free plan.
What are Klaviyo and Textedly used for?
Klaviyo: Email marketing for e-commerce. Textedly: SMS marketing platform for businesses.
What does Klaviyo cost vs Textedly?
Klaviyo's cheapest paid plan is Email at $20/mo, billed monthly; it also has a free plan. Textedly's cheapest paid plan is Bronze at $19/mo, billed monthly. Prices read on the vendors' pricing pages, latest check Oct 5, 2026.
What's the main difference between Klaviyo and Textedly?
Klaviyo's main strength: e-commerce focused. Textedly's main strength: supports both SMS and MMS messaging for rich content delivery.